Guest Post: Google Adsense for Parked Domain Names Enhances Landing Pages

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I am still traveling today (almost back from vacation), so this is a guest post by Bobby Fitzgerald about how it appears that Google Adsense for Domains has changed/enhanced its landing pages by adding graphics. As you may recall,  Bobby previously discussed how  RestaurantsAgainstCancer.com was developed to raise money for the children of  Camp Sunrise.

As I continue on my journey to learn this business I noticed something recently. Google has greatly improved the graphics of their Google for domains. Recently I have been moving a number of domains I plan on holding, or developing, to Google. I had been using a couple of the parking companies and was not seeing any income what so ever on over 100 unique visits a day. I believe someone who lands on a parked page will only make one click the vast majority of the time. They also need to see a trusted, related, choice like a hotel chain on a geo or travel site or a restaurant on a geo restaurant site. Just MHO.

Having read more than one of the industry leaders comment that parking income covers all or near-all renewal fees I decided to mix it up so the march to Google parking began.

Rather than just stating that, “Below are sponsored listings for goods and services related to…” as you see below:

Google now has a tighter window with color backgrounds and photos as well as a banner ad that is visible in the initial window.

There are 24 images to choose from within Google Adsense for domains.

The reality is my revenue has gone up and I will cover the cost of renewals if the trend continues. While I enjoy the traffic stats offered by the parking companies, money talks and, well, stats can walk. One thing I have done is use a parking company to test if there is any traffic at all and if so then move to Google where income appears to be happening. Hopefully Google will continue the improvements and offer traffic stats for each domain or the parking companies will up their game. I am still new enough to not understand how splitting Google ad income with a parking company can be more profitable than parking with Google directly, but that is why I am doing this-to learn.

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9 COMMENTS

  1. Those do look nicer.

    However, my experience showed me that G pays out okay/good at first and then it goes down after time.

    I eventually gave up on them when they could not match even Sedo’s payouts.

  2. Thanks Mike. I will report back in 60 days or so with a comment on income. More than one of my domains have spent time with 2-3 parking companies to test traffic counts and revenue. I do wish G would move the notice to buy the domain up to the top like Internet Traffic. I wonder why if G hates domainers, as many claim, why are they making improvements to this platform?

  3. Bobby if you set up a channel for the domain you can get stats. They are not the most accurate but do give you the traffic numbers.

    This is where this business is crazy, there is no way cutting out the middleman should pay you less. Although some say that they make more on SEDO. I have not Google has beat SEDO by a factor of at least 3 to 1 for all my domains.

    Best of luck

  4. There might be a smart pricing effect on domains as well parked with them.

    Try removing all your underperforming domains from your account.

    Remember that domains are automatically de indexed once they are on their platform, so you must have incoming links to truly benefit.

  5. @wilner

    I assume smart pricing means some type of click per total domains. I will start pruning here as well, thank you. I guess there really is no home for a dash domain..:-(

    @RH
    My revenue agrees with you 100%. My CPC for domains is higher than my CPC for search on developed, well traffic’d, sites.

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