Video: Great Marketing from Under.ME with Bar Rafaeli
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Video: Great Marketing from Under.ME


This viral video is making the rounds on the Internet today, and it’s a great attention grabbing campaign for a company that operates on a .ME domain name. Embedded below for your enjoyment is a video from a company called Under.ME featuring super model Bar Rafaeli swimming underwater in her underwear.

In case you are interested, Under.ME was considered a premium  .ME Registry-owned domain name, and the current owner appears to have acquired it directly from the Registry.


About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.

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Comments (10)


    anyone else find this video a little bizarre? focus on hot super model swimming half naked in pool for 50 seconds … cut to small child dancing in ocean wearing scuba goggles for 3 frames … cut back to super model … umm, wtf?

    July 2nd, 2012 at 9:13 pm

    Elliot Silver

    @ Mike

    I only noticed Bar.

    July 2nd, 2012 at 9:14 pm


    Very enjoyable video, but I have no idea what is being sold.

    Does the kid have to come with the girl? Is that the package deal?

    July 3rd, 2012 at 10:15 am

    Elliot Silver

    @ Mike

    I think it’s underwear.

    I really don’t know either. Just thought it was nice that there was a reason I could post a video of a super model swimming in her underwear.

    July 3rd, 2012 at 10:16 am

    ron s

    who cares what they were selling? It was fun while it lasted.

    July 3rd, 2012 at 10:34 am

    Ozie Jackson

    LOL at worrying about a freakin’ kid when a supermodel is swimming ever so lovely in the water…

    July 3rd, 2012 at 1:23 pm

    Ozie Jackson

    Yes. She is definitely selling underwear;

    and doing it quite well I might add.

    July 3rd, 2012 at 1:27 pm


    Agree with Mike on the little kid.

    She does have a nice ass though.

    “Does the kid have to come with the girl? Is that the package deal?”

    The kid is young so that’s ok as a package deal. As long as the kids are under 6 you are in fine shape. Once they get older you get progressively more problems to deal with.

    July 3rd, 2012 at 4:17 pm

    Joseph Slabaugh

    the title tag on says “ by Bar Refaeli – Inspired and designed by Bar Refaeli, our underwear is the encapsulation of her understated style and her love of the natural.” so yes, she designed it, and is promoting it…

    July 3rd, 2012 at 9:02 pm

    .ME Of Course!

    Though a better title for this clip would be 😉

    July 4th, 2012 at 7:50 pm

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