It looks like GoDaddy is advertising at Major League Baseball games, and they certainly chose an interesting tagline: “Steal a Great Domain Name.”
— Mike Sallese (@FinTechNames) June 28, 2017
Obviously the “steal” call to action is a play on words. A “steal” in baseball is a legal play where a runner moves to another base before he can be thrown out. A “steal” also signifies getting a good deal on something. GoDaddy is not literally suggesting that people “steal” domain names, and I presume their audience of baseball watchers can figure that out.
This sign was spotted by Mike Sallese behind home plate at a New York Yankees game last night played against the Chicago White Sox in Chicago. It is important to note that the Yankees have lost 11 of their previous 14 games, and they currently sit behind the American League East leading Boston Red Sox.