Abdu Tarabichi uploaded a photograph of his new vanity license plate this afternoon, and it is advertising a new gTLD domain name. The license plate is from the state of North Carolina, and it says “Get.Club.”
Got my car a vanity plate for @getDotClub! 1st #NewgTLD plate in the world? Visit http://t.co/bbqKE0SzkW today!! pic.twitter.com/XZ9EGJ8Cu4
— Abdu Tarabichi (@AbduTarabichi) July 2, 2015
It’s interesting that North Carolina allows plate owners to have a dot within their license plate characters. I am unsure if there was a deal reached between Abdu and the .Club registry, but I presume this is an advertisement for the registry.
Because the url that is being advertised is the general .Club marketing website, they won’t be able to track results tied directly to this advertisement. I wonder if people will understand what Get.Club means when they see it.
In his tweet today, Abdu asked if this was the first new gTLD vanity license plate. I don’t recall seeing any like it before, have you?
Well, not really the first…
And before that…
We too were surprised that North Carolina allowed the “.” in a license plate, so we were happy to help subsidize Abdu’s vanity plate. As advertising goes, it was an awesome CPM (cost per mile!!!!).
Thanks for picking up on it. And Abdu, drive safely!
— Jeff Sass, CMO, .Club Domains
I couldn’t believe it so I checked it out and you can get a dot in your plate. Build your own NC plate below
Just imagine the plates getting called in by cops now for checks lol
.Club could pay this person for advertising on a per mile basis.
There was a time when people would put logo’s or those magnetic signs on cars and get paid per mile for advertising.
I don’t see many anymore.
>”I wonder if people will understand what Get.Club means when they see it.”
As a .club supporter myself, I would like to be able to say “yes” to that. But as someone with too much of a passion for truth to do that, the truth is that before I got to that sentence I intended to post that people generally aren’t going to have a clue what that is yet. It’s still a good thing to do if it doesn’t cost too much, however, a step in the right direction, and you’ve got to start somewhere and some time.
P.S. If it actually did say “Get.Club” i.e. not all in caps the way it is now, it might actually cause more people to realize it could be a Web thing to check out.
Instead, the plate should read GET.CLUE
Gtlds are dumb.
Nobody will understand. You’d be better off getting the car vinyl wrapped with the Get.Club on it then a license plate. Though I think it should be a vinyl wrap for iNeedAHobby.Club
I think the Guinness Book of Records should take note of this.