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Neustar Domain Names

Featured in Entrepreneur.com


I want to share an infographic about domain names that was posted on Entrepreneur.com today. The infographic is called “9 Essential Elements of Choosing a Domain Name,” and it shares advice from a number of sources, including my blog (which it spelled wrong). The infographic was created by a company called WhoIsHostingThis.com.

Check out the infographic below the jump. Feel free to chime in if you think they missed something.

Thanks to Domain Veggies for the tip about this.


About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.

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Comments (14)


    I see you own the typo but it goes to a parked page. If there is ever a time to redirect it to your site now is that time.

    September 24th, 2013 at 2:39 pm

      Elliot Silver

      Good call – thanks. Forgot about that 🙂

      In reply to todd | September 24th, 2013 at 2:43 pm

      Elliot Silver

      Should be forwarding now. It must have stopped forwarding when I moved it from Moniker because it had Moniker DNS.

      In reply to Elliot Silver | September 24th, 2013 at 7:04 pm


    Aren’t these guys the ones who think they own the dictionary word, and are basically UDRP happy

    September 24th, 2013 at 3:20 pm

      Steve M

      Right you are, Ron.

      They do think they own the word.

      If you use “entrepreneur” in a business, print or other media, or in a domain, if they haven’t gone after you yet, it’s virtually certain that they will.

      In reply to Ron | September 24th, 2013 at 10:43 pm

    Domain Veggies

    Pretty convenient that you own the typo. That’s a sign of a pro! Congrats again and thanks for the shout-out.


    September 24th, 2013 at 3:47 pm


    That’s what we call a display of ‘shallow knowledge’.

    Some people absolutely love the idea of attaining a little understanding about an issue, then vocally standing themselves out as an expert to everyone who has no understanding of the issue.

    Plenty of that is accurate, but some of it is just stupid mantra that anyone with any depth of knowledge would not have included in their ‘infographic’.

    September 24th, 2013 at 7:02 pm


    right on anon!
    Did not even mention exact search terms.

    September 24th, 2013 at 7:51 pm


    A weakness to the infographic is emphasis on “a domain” / “your domain” as singular. Descriptive domains add (forwarded) traffic to extend reach & strengthen brand. Ragu also owns eat.com and toothpaste.com fuels P&G brands; books.com forwards to Barnes & Noble. Most firms could have three to five domain names fueling their web success.

    September 24th, 2013 at 11:53 pm


    “That’s what we call a display of ‘shallow knowledge’.” Hope you note the sad irony of your comment !!
    Good on Entrepreneur for posting the infograph, all good for domain reference frames.

    September 25th, 2013 at 2:57 am


    Thanks for sharing. I noticed too how your blog URL is misspelled but its OK as it gets the visitor here.

    September 25th, 2013 at 8:09 am


    great article with some valid points for choosing a domain name.. The brand is the key to company perception..
    Thanks again Elliot 🙂

    September 25th, 2013 at 8:55 am


    I disagree with the hyphenated names claim. Hyphenated domain names have delivered traffic to end-users who know how to implement SEO.

    Of course, for domain investing purposes, unhyphenated domain names are far more valuable. If pitched right, these hyphenated names can sell at premium prices.

    September 26th, 2013 at 1:00 pm

    Simon Theriault

    Nice infographic, very useful for new guys in the industry. Thanks for the link!

    June 17th, 2015 at 11:36 am

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