Uniregistry

Uniregistry Explains What A Domain Name Is

It may seem  pretty obvious to people who spend every day working with domain names, but I bet  the vast majority of people have no idea what a domain name actually is. Uniregistry posted a quick 2 minute video about domain names. The video explains the basics about what domain names actually are, how to buy and renew them, and the difference between a registrar and registry.

The next time someone asks you “what is a domain name?” or “how does a domain name work?”, you can probably share this video with them and have it explain everything for them. I often encounter this when I tell people I am in the domain name business, and this video would be helpful.

No More PayPal Fees on Uniregistry PPC Payments

uniregistry-logoI received my PayPal payment for PPC revenue from  Uniregistry, and I noticed a very small change when I logged in to my PayPal account. There was no fee taken out by PayPal, so my net payment was for the entire amount of the monthly PPC revenue earned.

Since Uniregistry  (Domain Name Sales / Internet Traffic)  opened and began taking on clients for its PPC platform, there was a small PayPal fee imposed on PayPal payments. I think this may have had something to do with the fact that Uniregistry was not based in the United States, but I am not entirely sure if this is the case. While the fee has been  relatively minimal, it was more of an annoyance having to log in to PayPal to see what the fee is to track it properly.

I am not sure when this changed, although in looking back I see that there was not a fee charged a month ago either. I am glad to see the change though. I would rather have the money in my pocket than in Paypal’s pocket. It will also take out one step in recording this income.

Uniregistry Turns 3: $7.29 .Com Domain Names for 3 Days

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Uniregistry LogoI received an email from  Uniregistry last night announcing a special offer on the occasion of the company’s third birthday. For the next three days, Uniregistry is offering its “lowest ever first year registration rate and transfer in rate” for .com, .net, and .org domain names. The registrar is offering a discount of 33% off of its standard  pricing.

I was told the pricing for .com, .net, and .org domain names is as follows for the next 3 days only:

  • .COM for $7.29
  • .NET for $9.29
  • .ORG for $9.96

The special offer applies to inbound transfers to Uniregistry as well as new registrations. It does not look like renewals for domain names already registered at Uniregistry are included in this special offer. I was told that there is a cap of  50 domain names per account.

It’s been quite some time since I have seen the cost for .com registrations and transfers this low, although the registration/transfer costs are not high on my radar given the small domain portfolio (around 500 names) that my company owns.

To take advantage of the special offer, enter the following coupon code

Uncertainty Could Doom the New Domain Names

Based on what I have read and heard, it seems like operators of the new domain name extensions can basically charge whatever they want for their domain names. I think most people assumed that the market would help dictate the price, but as one can see by observing the Uniregistry pricing changes, a registry can seemingly charge whatever it wants for its domain names.

I think this is problematic and could doom the new gTLD program. There is a risk that a company could build a website on a new domain name extension and in a matter of years, the registry could theoretically charge whatever it wants for a renewal. A small business, who likely chose a new domain extension in lieu of spending extra money on a previously registered .com domain name, would then have to deal with the same issue of an expensive domain name.

Several operators of the new domain names tried to assuage the concerns of customers by stating various forms of “we have no plans to increase pricing.” You can see comments from representatives of  Rightside, Donuts, Radix, and .Club. I know many of these people, and I believe they are all well intentioned and truly do not have plans to increase prices. Likewise, I don’t think Frank Schilling from Uniregistry thought the prices would increase by so much just a few years ago.

Unfortunately, the price increase from Uniregistry

GoDaddy Comments on Uniregistry Price Increase

GoDaddy LogoSince reading about the reported price increases on some new domain name extensions operated by Uniregistry, I emailed a few people at industry companies to get their take on the news. I have not received many comments yet, but this afternoon, I heard back from Rich Merdinger, VP of Domains at GoDaddy who had this to say about the reported news:

“It’s unfortunate that Uniregistry is going with such a dramatic price increase. Regardless of the economics, it’s an extremely poor customer experience. If our customers plan on staying on these domains, we encourage them to renew for as far out as they can before the prices change. If they want to move to do a different domain name, we’ll do our best to assist them.”

As I wrote earlier this morning, I think that domain registrars like GoDaddy are the companies that will get the most flack for the increasing prices. Although the number of extensions that are facing these large price increases is relatively small compared to the entirety of the new gTLD program, it will likely cause anger and dismay for GoDaddy’s customers who own domain names that are going to be much more expensive to renew.

It makes sense for GoDaddy to

Price Increase is Bad for Registrars

Like most others in the domain investment business, I read the news about the Uniregistry price increases on Domain Incite and Domain Name Wire  yesterday afternoon. As the owner of fewer than 10 domain names that are new extensions, the price increase will not directly impact my business. The businesses most impacted by this will be domain name registrars who will have to pass along the price increase to customers.

I would imagine that domain name registrars are going to be tasked with informing customers of the large price increase. From my perspective, it would not be fair for these registrars to simply send out a renewal reminder email to registrants and sort of bury the fact that prices for some new domain names are going way, way up. I think they are going to have to make sure domain registrants know that the prices of some domain names will be rising (dramatically).

Unfortunately, the domain name business is not exactly transparent. Even if GoDaddy and other domain registrars explain that the upstream registry raised its prices, domain registrants are still going to have to pay GoDaddy, and they will likely be upset with GoDaddy if they care about their domain names. Once domain registrars begin sending these notification emails, recipients may worry about other new extensions as well, even those not currently impacted by the price increases. This is not good for the new gTLD business, particularly the domain registrars whose customers will face these dramatic price changes.

Another area that could cause some reputational damage

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