The Orlando Sentinel published an article this morning about the launch (well, re-launch) of Orlando.com. Expedia owns the website, and the registrant is listed as Hotels.com in the Whois database.
According to the article, “The site combines tips on a specific geographic location with the ability to book a hotel room, rather than one site for each hotel company, or an umbrella site like Expedia.” The article also notes that “it represents a movement toward travel destination marketing.”
It looks like Hotels.com has owned Orlando.com for quite some time. DomainTools Whois History tool shows that Hotels.com was listed as the domain name registrant since at least 2003. In addition, Screenshots.com shows that there have been previous iterations of the Orlando.com website. I am not entirely sure how this new website differs from the old versions, but you could check out Archive.org to see what changes were made.
One interesting thing I found was sort of by accident when