Bill Hartzer’s “SEO and the Not Com Revolution” Presentation


Bill Hartzer is a SEO strategist, and he has been pretty vocal about the new gTLD domain names. I saw a presentation he gave at the 2016 Rocks Digital Marketing Conference held last week at the Addison, Texas Convention Center, and I want to share it with you.

For those of you who have been following developments in the new gTLD space, many of the slides will look familiar. There has been ample discussion had about quite of few of the topics in Bill’s presentation, but there may be some newer topics that you haven’t seen yet.

If you have questions or comments about Bill’s presentation, I am sure he will be willing to answer them.

About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn


  1. Thanks for this study, it is highly interesting. dot stories helps brands make most of their new dot brand Top Level Domain, and we run the dotbrand observatory –,
    We have analysed the ranking of dot brand actual websites over the past 6 months and we consistantly see that dot brands are a very good answer to optimization of branded searches.
    If the search combines a keyword and a brand, we see very good ranking results for keyword.brand websites. All the details on

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