Big Change Coming to Style.com

I think it’s obvious that Style.com is a fantastic domain name. Style.com is owned by Conde Nast, and it has been used as a fashion publication. This is about to change, and Style.com will move from fashion publication to an e-commerce website.

According to an announcement on the Style.com website, “Style.com will become a new global e-commerce destination. At that time, our comprehensive fashion and runway coverage and much more will move to a newly expanded fashion shows channel of Vogue.com, to be found at Voguerunway.com.”

There were quite a few comments about the pending change on Racked.com. Judging by the comments that were highlighted in the article, it doesn’t seem like the change is well received so far. I suppose this is expected since most people tend to dislike major changes like this.

I am not really into fashion all that much, but this change is interesting because of the exceptional value and branding of this descriptive domain name. I assume that Style.com is already a known brand in the fashion world, and relaunching it into something different will be interesting. Because of the e-commerce nature of the new website, I presume the owners of the website are going to market the brand heavily.

Kudos to Conde Nast for owning a great domain name like Style.com.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent Posts

Atom.com Brings Expert Review Process in House

1
For as long as I’ve known the platform, Atom.com has relied on an “Expert Review Process” to evaluate domain names submitted by prospective sellers....

Google Change Should Reinforce .com Dominance

0
Google has operated its search engine on many different domain names. Of course, Google.com is the company’s primary domain name and the one that...

Don’t Delay Registering Trending Domain Names

4
I regularly see people discuss the possibility of domain registrar front running. In fact, I've written about this topic before. By and large, I...

ICA Webinar on Transfer Lock Changes

4
Transfer lock policies can differ at each domain registrar. Depending on the situation and domain name status, some locks are required by ICANN and...

Domain Count is an Important Metric

1
I have been using DomainLeads.com on a regular basis since it was introduced last year. I use the tool to see how many domain...