I am sure that most people in the domain investment space read about the Sumo.com acquisition. Noah Kagan, the founder of the company, spoke about the importance of the Sumo.com domain name on Domain Sherpa and in an article he wrote on Entrepreneur.com.
I was looking through the NamesCon auction on NameJet, and I want to share my thoughts on 10 companies (or people) that could benefit from buying 10 domain names at auction, notwithstanding the reserve prices. Most of these domain names don’t match the brand name, but I either instantly thought of the company when seeing the domain name or I saw their major industry presence when Googling the keyword.
10 domain names and the company that would benefit from owning it:
- SW.com – Southwest Airlines
- OL.com – Olympique Lyonnais (professional soccer/football team)
- Leads.com – Salesforce
- Raspberries.com – Driscoll’s
- HomeShow.com – New York Home Fashions Market
- WatchMaker.com – Rolex
- GunOwner.com – NRA
- Charlize.com – Charlize Theron
- NOBE.com – NOBE Aloe Vera
- RoadSigns.com – Brimar Industries
There is a lot more than goes into a domain name acquisition. Companies need to have the funds to acquire the domain name (unless they use a domain funding company like Domain Capital) and they also need to have the desire. It is very possible that I am looking at this the wrong way and the domain names and companies I identified above might not be a good fit. In fact, Domain Gang shared some thoughts on why buying Sumo.com was not a good idea.
Although the prices are high on some of the domain names listed above, I think they could be beneficial. The auction ends in a few hours.