You’ve probably already heard (or seen) that Afternic underwent a major upgrade at the end of last week. The new website looks sleek, and it makes searching for domain names far easier than before.
In the company’s words, here’s some information about the upgrade provided in the press release distributed on October 5:
The new Afternic is a clean, simplified, improved user experience that facilitates premium domain transactions for both buyers and sellers. New seller profiles allow members to promote themselves and their domains through unique URLs, searchable profile pages, featured listings, and social media sharing. A customizable dashboard enables easy editing, offer management, and personalized reporting to easily track transactions. Both buyers and sellers will benefit from more structured and transparent communication, ensuring that more leads translate into sales. In addition to these upgrades, the new Afternic features a simplified escrow process and an improved shopping cart experience.
One thing I noticed when I tried out the new Afternic is that I didn’t have the ability to search for a particular keyword at the end of the domain name… i.e. Management.com domain names. I’ve already emailed them to ask where this functionality is (or if they could add it).
One thing which I’ve come to appreciate about NameMedia properties is that when I’ve found something buggy or had a suggestion to make something easier, the company has always seemed to appreciate the feedback.
I welcome you to submit your feedback here about the new website, and I will make sure it gets in front of the right person. Let me know if you see something buggy or want to make a feature easier to use. Ultimately, what do you think of the new and improved Afternic website?