A UDRP was filed against the valuable Rid.com domain name at the ADR Center of the Czech Arbitration Court (CAC). The three member panel unanimously ruled in favor of the domain registrant, and the complaint was rejected. The domain registrant was represented by attorney Zak Muscovitch of Muscovitch Law P.C. Zak also serves as General Counsel of the ICA trade organization.
The complainant in this UDRP was Oystershell Consumer Health, Inc. This company acquired the RID lice treatment brand from Bayer Health in July of 2020. The domain registrant acquired Rid.com at auction in 2008. Not only is Rid.com valuable because it is a 3 letter .com domain name, but it is also a one word .com domain name. In my view, Rid.com is easily worth six figures retail.
One reason the complainant filed the UDRP to get the Rid.com domain name is because it believes it is “essential to the further development of the brand outside of the US.” I think the domain registrant’s rebuttal to this was stellar: “merely being covetous of a Domain Name does not warrant transfer pursuant to the UDRP.”
In ruling in favor of the domain registrant, the panel reaffirmed the rights of domain registrants to acquire and own domain names as investments. I thought this excerpt is particularly noteworthy:


