Buying Domain Names

Since domain names started to be registered as investments, there is one thing that has rung true. Some people will always register shit domain names that would never ever have been registered if it was not for their speculative purchases.

Through the years, I have seen portfolios that contain domain names that are awful. Every day, I see terrible domain names that should never have been registered in the first place, yet they were registered by someone more than 20 years ago. Every person has a different background and a different way of looking at things, and shitty domain registrations will happen no matter what the extension is.

Over the weekend, Shane Cultra asked people to share their best .XYZ or .GG domain name that they would sell for $1,000:

Considering the performance of the domain name aftermarket the last couple of years, the 2017 sale of Pilot.com for $400,000 seems like quite a bargain. It’s an authoritative term that is short, memorable, and easy to spell.

Waseem Daher, Founder and CEO at Pilot, shared a post on LinkedIn to discuss why his company spent $400,000 to buy Pilot.com.

At the beginning of 2021, I shared my last purchase of 2020 (TimeoutProject.com) and first purchase of 2021 (LazyBastard.com). Neither of these domain names sold last year, but I’m still content with the purchases and the prices I paid. I am going to share the same thing this morning.

The last purchase I made in 2021 was NGFD.com in a NameJet auction. I like 4 letter acronym .com domain names, and the price was fair on this name. I priced it at $7,588 on Dan.com and will allow people to make reasonable offers or purchase it with a payment plan.