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Getting Great Deals on Domain Names

After I posted an article on my blog listing three types of domain names I am looking to buy, a couple people commented that there was no way I would be able to find those types of domain names for sale at the prices I needed. I deleted all comments on that post because it was a special request and not a discussion, but I do want to discuss the idea of getting great deals on domain names.

It is very infrequent that I read DN Journal’s weekly sales report and don’t see a great deal for a domain name. Some weeks there is more than one great deal listed that I almost certainly would have jumped on if given the opportunity. For instance, looking at this past week’s sales report, Sedo’s reported sale of GameUsed.com at $4,500 seems like a great deal to me, and I might have bought the name because game used sports memorabilia is a huge business, and some companies make millions of dollars selling it annually.

It may be difficult to find great deals, but they are out there. At any given time, there might be

Go Daddy Promoting Domain Buy Service on Landing Pages

Recently, I’ve noticed that Go Daddy appears to be promoting its Domain Buy Service more heavily on default landing pages. Have a look at the screenshots below, and as you can see in the first screenshot, the most prominent link on the page is a link to “Learn how you can get this domain,” which links to the page with information about Go Daddy’s Domain Buy Service. The other screenshots show other variations of the default landing page.

If you aren’t familiar with the Domain Buy Service, it allows people to inquire about domain names that are privately owned. The cost is $59.99 per domain name, and the buyer pays a 10% commission if a deal is struck. A representative from GoDaddy will negotiate on the buyer’s behalf in an attempt to close a deal.

My guess is that Go Daddy is

What I Am Buying Right Now

I thought I would share this with you in the hopes that someone is looking to sell what I am currently looking to buy. Please contact me directly if you have something that matches exactly what I want to buy, and please be sure to give me your price.

I would hope this goes without saying, but I am personally buying domain names for my company and not on behalf of anyone else.

Please do not contact me about domain names that don’t match all of the exact attributes listed below.

All deals will be transacted privately using Escrow.com.

One Exceptional Name or 10 Excellent Names?

I’ve generally been an advocate of owning one name of significant value than ten domain names that cost the same as the single name. However, in thinking about my business model, I think I would rather own ten excellent domain names than one exceptional domain name that costs as much as the ten excellent names.

When selling exceptional (high value) domain names, there are often many interested parties. Companies usually want to own the exact match domain name for SEO purposes, vanity reasons, to make it easier for customers to find their website, and for defensive reasons in order to keep it away from a competitor. However, even though there have been hundreds of millions of dollars in domain name sales on the books, many companies are reluctant to spend six or seven figures on a domain name.

If you need a very high

Everyone Has a Price

No matter what the object or asset is, I think the old adage of “everyone has a price” is applicable to domain names. If you keep this in the back of your mind when you are trying to buy domain names, it will serve you well.

I think that everyone has a domain name they covet. For some, it is the exact match domain name for a topic they are passionate about, and for others, it is a domain name in a field they know they can make a lot of money with if they had the opportunity to develop the domain name. I would bet that most of us have at least tried to purchase our ideal domain name if it’s not actively used, and I would also bet that most of us have been turned down.

If there is a name that you really want, I don’t think you should take

My Domain Acquisition Process

I want to share some personal insight into my domain name acquisition process because I thought it would be interesting for you to see how I evaluate domain names and decide what to do with them. It might still be a bit opaque, but it is an off the cuff analysis.

For the most part, I buy domain names either in private or at NameJet. I don’t do much hand registering these days. In fact, I might hand register 50 names a year, and that is probably an aggressive number.

Typically, I will focus on specific verticals for my acquisitions. For instance, I was recently attempting to buy