I received an email from Dan.com announcing three changes to the platform. At least two of these changes will impact most sellers and attention should be paid to them. The email I received is below, but in short, the changes are:
- Sellers can choose a payout currency
- All listing prices will be converted to USD
- All domain names with BIN prices on Dan.com will be added to Afternic and its network
The first change is not important to me. I have always been paid out in USD and that will continue for me. I assume sellers outside of the US may be happy with this change.
The currency change to listings is probably not going to have much impact on the perceived value of the domain name, but sellers may wish to update the gross price to reflect preferred “charm pricing.” Some sellers prefer to have prices that end in -888, -999, or even -111. When EUR or other currency is converted to USD, the charm pricing will likely be lost and need to be updated.
I don’t see much of a downside for domain names to be added to Afternic’s network, but sellers should be aware of this change.
Email received from Dan.com this morning:
