eNom New gTLD Infographic

Elliot Silver
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8

I want to share this new gTLD infographic created by eNom. In an update earlier this week, the company reported that “eNom’s new TLD Watchlist reached 3.3 million expressions of interest,” which is a 30% increase since April.  As of right now, the top three new gTLD reservations at eNom are .web, .shop, and .hotel.

1 & 1, which is in the midst of a massive mainstream marketing campaign, is showing a bit more than 3.5 million gTLD pre-reservations, and the top 3 pre registered extensions are .web, .online, and .shop. Suffice to say, the winner of the .web and .shop applications are going to sell many domain names.

I find it a bit surprising that eNom is reporting 3.3 million pre-reservations while 1&1 is reporting 3.5 million because of the huge marketing campaign by 1&1. If I had to guess before looking at the reported numbers, 1&1 would have had far more pre reservations than eNom. I would imagine eNom’s significant preservation number is due to the prominent location of its new gTLD link in the top menu as well as its marketing efforts to customers.

Unfortunately, I was not able to download the eNom graphic as a .jpg or .gif file, so if you want to check it out, you’ll need to download it from eNom’s website.

Donuts New gTLD Video

Elliot Silver
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11

This evening, Donuts posted the video below to the company’s YouTube page. The minute long video is informational in that it explains why a new gTLD domain name would benefit a business or organization. The video suggests that a company would be better off purchasing their ideal keyword or brand domain name in a new TLD extensions rather than a settling for alternative keyword or brand domain name, presumably in .com.

I don’t know how Donuts plans to market or share this video, but it’s similar in nature to the 1 & 1 television commercial currently airing. With more than 300 new gTLD applications, Donuts is going to play a prominent role when the new TLDs roll out.

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Rewind Two Years: Would You Apply for a New gTLD?

Elliot Silver
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9

Regardless of where you get your domain name related news and information, you’re bound to see plenty of articles and threads about the new gTLD domain names. New gTLD domain names are coming, and they are going to have a big impact on the business of investing in domain names.

Now that we’re close to the point where new gTLDs are going to be available, and we’re past the point where companies are advertising the new TLDs, I am curious if you would reconsider your decision to not apply for new gTLDs, assuming you are in the majority and are not an applicant.

In a Domain Sherpa interview last week, Daniel Negari said his decision to spend more than a half a million on his three new gTLD applications “was one of the biggest no-brainer investments that I have ever had to consider.” I’ve heard others say similar things about their applications, so it seems to me that there are few regrets.

I would venture a guess that nearly all of us will own at least one nTLD domain name within the next few years, and some of us will likely be owners of large portfolios of these new TLD domain names. The closer we get to new gTLD availability, the more it seems people are finally accepting that these new extensions are coming and will impact this business in many ways. The actual impact is yet to be determined (and probably won’t be fully realized for several years) but it will be fun to observe and see how things shake out.

Now that we are close to seeing these new gTLDs be approved and marketed, I am wondering if you would apply for a new gTLD if you could turn back time and had the capital to apply. Vote in the poll below, and feel free to add a comment. You’re also welcome to share what new gTLD you’d apply for if given the opportunity to turn back time.

Vote below!

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Can gTLD / nTLD Pre Registration Lists Help You Find Good Domain Names?

Elliot Silver
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2

With the new TLDs coming soon(ish), domain registrars like 101 Domain, 1&1, Name.com, and others have been taking pre-reservations. While these are non-binding, it gives the registrars and TLD applicants some decent data about what the demand will be like when these TLDs come on the market. I wonder if this data would be helpful to domain investors today who want to find domain names that will be in demand in the future.

Rick Schwartz posted an article today that got me thinking about something related to these pre-registrations. He mentioned that he was surprised that .Online appears to be popular because of the little traffic his various -Online.com domain names receive. I am sure that will change once .Online domain names are available and used.

That said, I wonder if there’s an opportunity today for

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Uniregistry Video: Frank Schilling Discusses the Future of the Internet

Elliot Silver
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28

I want to share this video uploaded to YouTube by Uniregistry, the company founded by Frank Schilling that is applying for hundreds of new gTLD strings. In the video, you can get an idea of Frank’s vision for the Internet once new gTLD domain names become available and used.

There is considerable uncertainty right now, but one thing is certain for me. It’s been very cool to watch the Internet change right before my eyes.  There will be winners and there will be losers. Fortunes will be made and lost. It’s been exciting to see all of this unfold in front of us.

The Internet as we know it is changing, and it’s going to cause great change in our businesses.

Check out the video below

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Top 5 nTLD Pre Reservations at 1&1

Elliot Silver
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5

Domain registrar 1&1 has been advertising the new gTLD domain names somewhat extensively in the US during NFL games. The company may be advertising at other times as well, but I have primarily seen these commercials while watching football.

I find these commercials most interesting because 1 & 1 is advertising a product that is not yet available and the company doesn’t know exactly when the new gTLDs will become available. They are also advertising pre-reservations, which are non-binding.

That said, the company is reporting the number of pre reservations it has received, and that number has eclipsed 1.6 million. The top 5 pre reserved gTLDs are:

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