This past Friday, the Vida.com domain name sold on NameJet for $53,300. There were a total of 381 participants in the no reserve auction, and there were 431 bids placed. I believe the winner may have been Media Options, but I won’t be able to confirm that until the name transfers upon payment to NameJet. Winning auctions over $5,000 require a wire transfer for payment.
The current Whois record for the Vida.com domain name shows
I want to share a press release regarding the auction of some excellent domain names that I previously reported. Hilco Streambank announced that the auction of DL.com, Row.com, Tweeter.com and other domain name assets has been extended until October 31. The previous deadline was October 17th for the auction that started on October 14th.
According to Hilco Streambank, here’s why the auction closing date was extended:
“Hilco Streambank received many inquiries about the assets from both domainers and potential strategic buyers. Potential bidders also had questions about the bidding process on the new online platform. To accommodate bidders, Hilco Streambank has extended the deadline for two weeks.”
Registration for the auction is currently open. If you have questions about specific lots, feel free to contact the company directly.
Here’s the full list of auction lots in this auction:
I am sure you’ve heard the news that the Broncos.com domain name will be coming up for auction during the TRAFFIC conference in a couple of weeks. According to organizer Rick Schwartz, “the reserve is less than half of what Cowboys.com sold for a few years back,” (which was $370,000, as recorded by Domaining.com).
The most obvious buyer would be the Denver Broncos NFL team, which currently uses the longer DenverBroncos.com for its website. According to Forbes, the Broncos team is worth nearly $1.2 billion, so it can afford an acquisition like this. The question is whether or not the team believes it would add value to them since it’s not like someone would be able to compete with them if they don’t purchase the domain name. Frankly, they don’t exactly need the domain name, but it would be a great opportunity to shorten their current url.
There are other suiters for the domain name as well. Plenty of high schools, college, amateur and pro teams throughout the world are nicknamed the Broncos. For instance, Boise State University sports teams share the Broncos nickname, and the Idaho Statesman reported that the University athletic department projected “$34 million in operating revenue.”
Clearly, this domain name is a valuable asset, and I am curious what you think it is worth. I don’t expect you to project the sale price because we don’t know who will be bidding on the domain name at auction, but you are welcome to share what you think this particular domain name is worth.
I invite you to
This morning, I learned that there will be an online component to the domain auction that is being held at the TRAFFIC conference in two weeks in Ft. Lauderdale.
Victor Pitts from Above.com sent me a note today to let me know that his company will be sponsoring the TRAFFIC conference silent domain auction. It’s not a traditional “sponsorship” though. Above.com is hosting the silent auction on its Domain Marketplace platform.
Auction lots are currently
I’ve had a few offline discussions with friends about the DL.com auction. In my opinion, DL.com is the best domain name to come up for auction in a while and it will fetch a solid price. There are plenty of great names for sale at any given time, but I don’t see many exceptional names at fair reserve prices on auction.
There have been great keyword domain names of course, but I think 2 and 3 letter names are more liquid than just about any other types of domain names, although you might be hard pressed to find a buyer in the mid or 6 figure range on a moment’s notice for this one.
Keeping in mind that I might participate in the DL.com auction, I am wondering what you think final sale price of the domain name will be in the Hilco Streambank auction. The opening bid is $200,000, and the online auction will be held October 14-17. Vote below and see what others think.
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