Each expiry or expired domain name auction house has its own rules about renewing domain names. To some extent, its rules are dictated by the upstream partners where the expiry domain names are registered. Put simply, domain names in an expiry auction at GoDaddy Auctions or NameJet may be able to be renewed by the registrant until close to the end of the auction.
When I was looking at some upcoming auctions on GoDaddy Auctions last night, I saw a banner advertising the upcoming NamesCon domain name auction:
Although the banner indicates pre-bidding will begin on December 1, the auction page is now loading. When I visited, I was able to see quite a few domain names that will be included in the auction, in addition to the handful of high value names that were already announced. I looked up a handful of the additional names that have been added, and I can see those are all NameFind portfolio names (owned by GoDaddy).
Domain name submissions are now being accepted for the NamesCon Global domain name auction, according to an email I received from GoDaddy. This year, the live auction will be hosted by GoDaddy. The online portion of the auction will run on the GoDaddy Auctions platform. In previous years, the auction was hosted by NameJet. GoDaddy acquired the parent company of NamesCon in 2016. The live auction will be held during the NamesCon Global conference in Austin, Texas on January 30, 2020.
Last week, I wrote about OKBoomer.com, the .com domain name that matches the recently popularized term, “OK boomer.” OKBoomer.com was not renewed by the prior registrant, and the domain name expired. Because the domain name deleted and was caught by a Web.com registrar, OKBoomer.com went to auction at SnapNames and NameJet, two sister auction platforms operated by Web.com.
The DAE.com domain name expired in mid-October, and the domain name went to auction at GoDaddy Auctions. The auction for this 24 year old 3 letter .com domain name ended this afternoon, and DAE.com was sold for $126,000:
‘”OK Boomer” is a catchphrase and internet meme that gained popularity throughout 2019, used to dismiss or mock attitudes stereotypically attributed to the baby boomer generation.’ – Wikipedia
The term “OK Boomer” has become hugely popular in the last few weeks. It has become such a popular phrase over the prior weeks that the New York Times published an article about the impact of the “OK Boomer” catchphrase. This Google Trends graph shows how the popularity of this term jumped out of nowhere in October of this year:
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