Sold for $50k, Pharmaceuticals.com in Expiry Auction

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In 2015, Pharmaceuticals.com was reportedly sold for $50,000 via Flippa. The sale was reported by TheDomains.com and other domain investment publications. Despite being acquired for $50,000, the Pharmaceuticals.com domain name is in expiry status at GoDaddy, and it is currently up for auction at GoDaddy Auctions. With just under two days remaining in the auction, there have been 102 bids from 24 different bidders, and the high bid stands at $19,250.

It appears that the domain name had been owned by a company called Bioclinica. The Whois record indicates this, as does a recent view of the domain name archived at Archive.org in February of this year. Based on some cursory research I did this morning, I don’t see a reason for why the company let this domain name expire. If the company no longer considered this an important asset, I am surprised it did not renew the domain name and sell it privately, since there was likely considerable domain investor interest (to say the least).

GoDaddy’s appraisal tool says the estimated value of Pharmaceuticals.com is “More than $25,000 USD.” Although it is five syllables and a bit difficult to spell, I think it’s quite valuable. The pharmaceutical business in the US alone is quite massive, and there are a number of ways this domain name may be used by a buyer.

Because Pharmaceuticals.com expired more than 30 days ago at GoDaddy, I do not believe it can be renewed by the former registrant any longer. This means the domain name should end up in the hands of the highest bidder at the conclusion of the auction.

3 COMMENTS

  1. According to https://namebio.com/pharmaceuticals.com – The auction ended today at $27,200.

    However, https://www.godaddy.com/domain-auctions/pharmaceuticals-com-305768210 shows that the auction was cancelled which is not supposed to happen since the domain is at GoDaddy and can’t be renewed/transferred after 30 days.

    http://www.pharmaceuticals.com is now showing the previous owner’s website again.

    How is this possible when their terms clearly state that:

    Day 30 Domain is no longer available to renew or recover in your account. You can place a bid on the domain name through auction.

    https://www.godaddy.com/help/renewing-my-expired-domain-name-609

    They even sent an email to everyone saying that:

    “We are making a change to our domain name expiry process and wanted to give you enough notice to make decisions on your portfolio. GoDaddy is changing the domain renewal timeline from 42 to 30 days for most domains. Based on our research, less than 1% of our customers renew after 30 days.

    Starting Dec 4, the following changes will happen to expired domain names:
    • After Day 5 of expiration, DNS, email, hosting, redirecting and any other DNS-dependent services will be interrupted and stop working.
    • After Day 30 of expiration, domain names are no longer able to be renewed or transferred away.

    We wanted to give a heads -up so you have enough notice to make decisions on your portfolio. As always please don’t hesitate to reach out with any questions.

    Thanks,
    **** ****
    Go Daddy LLC
    Premier Services”

    I would like to hear from GoDaddy/Joe Styler on this.

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