GoDaddy Registry relaunched the .TV domain extension and created a marketing campaign to promote it. The relaunch was announced yesterday by Nicolai Bezsonoff on the GoDaddy Registry blog. The .TV extension is infamously the ccTLD for the island of Tuvalu, but it has become more synonymous with its generic usage. GoDaddy Registry won the contract to operate the .TV extension in December of 2021.
The website for GoDaddy Registry’s .TV marketing campaign can be found at TurnOn.TV. The GoDaddy Registry team created a new logo, tagline, creative assets, and messaging for the campaign. The .TV about page shares how GoDaddy Registry envisions .TV domain names will be used and by whom:




