Facebook RSS Twitter
Home Blog Page 1217

Cheesecake.com Included in Rick Latona Auction at TRAFFIC Milan

Elliot Silver
-
23

CheesecakeWith the TRAFFIC conference in Milan just a couple of weeks away, I was informed that the category killer domain name, Cheesecake.com will be included in the live auction inventory. The reserve price has been set at a modest $100,000 USD, and financing options would be available from companies like Domain Capital or Rick’s DigiLoan.

In my opinion, as a person that loves cheesecake and someone who has sent cheesecakes as gifts, this is a great domain name for an Internet-based business. There are several restaurants and companies like Junior’s Cheesecakes that are known around the world for their decadent cheesecakes, and there are a number of smaller producers that could become instantly recognizable by branding Cheesecake.com as their own. This doesn’t even take the SEO benefits into consideration.

Cheesecake.com is a highly intuitive domain name that comes on the market infrequently, and I think this could be the cornerstone of a successful online operation. With just a $100,000 reserve, I bet it sells at auction.

(Image borrowed from JuniorsCheesecake.com – home of the best cheesecake in NYC).

Who The Hell Are You?

Elliot Silver
-
2

When you’re getting ready to launch a website, it’s important to keep in mind that your site’s visitors and readers are going to want to know who you are and what your background is, especially if you own the category defining brand. When I first launched my geodomain websites, my About Us pages lacked detail, and a few people emailed me telling me they wouldn’t discuss advertising until they knew exactly who I am and what my objectives are/were.

People crave knowledge and information, and they want to know from where the information is coming. When Frank Schilling started his Seven Mile Blog, he was giving great domain and business advice, and he was also dissecting the news that impacted domain investors. The primary reason Frank Schilling’s blog became very popular so quickly was because of who Frank is and what Frank has done for the industry.

Whether you are developing a site about real estate, cars, the stock market, or even domain names, it’s only fair that you tell the readers exactly who you are and why you are an expert they should trust. Not only does this provide a level of comfort to your readers, but it helps provide a connection between you and your readers, encouraging them to become more engaged with your website.

The more engaged your readers are with you, the more likely it is that advertisers will pay top dollar for your available advertising space.

Get Removed from Email Lists ASAP!

Elliot Silver
-
7

I have a number of domain names that have email addresses which receive incoming email. For many of these email addresses, I forward the incoming email to one account where I can read news submissions and other information that is sent for publication on my website.

One of these email accounts receives a lot of junk email from annoying “the sky is falling” organizations that waste my time and irritate me. Because I receive them on another email account, my “unsubscribe” emails went unheeded. It seemed that when I would filter those email accounts, they would use different senders from within the same organization. This had gone on for around a year – maybe more.

I found that the US Government has a spam email hotline where you can report spammers. The email address is “spam@uce.gov.” Yesterday, I received emails from two different and unrelated organizations, and instead of deleting them, I forwarded it to spam@uce.gov and carbon copied the senders. I wrote, “I’ve tried to get my email address removed from this spam list many times to no avail, so I am reporting it to the US Government’s spam hotline.”

Lo and behold, this morning I received emails from both organizations informing me that my email address (the one that was on their records) had been removed from their mailing lists. I don’t know if the spam hotline did anything or if the threat of the US government is what did it, but whatever it was, I am no longer on those mailing lists. If you get spammed by people who are unrelenting, just copy them on your report to Spam@uce.gov.

Get a Premium .CO Domain Name Before Others

Elliot Silver
-
5

I was looking through the .CO corporate website today when I noticed information about their Founders Program. Similar to what .mobi tried to do with reserved domain names, with no cost for an application, .CO is banking on companies or individuals to COme up with a great idea for a .CO domain name, which will become a centerpiece of sorts to show off .CO domain names.

Applicants can choose a premium domain name to develop, and if awarded, they will have the chance to develop their domain name before others will have an opportunity to acquire them on the aftermarket or through a registrar like Name.com.

Personally, I think this concept is smart. Not only will it reward great ideas, but it will help promote the .CO brand, and it will help bring greater consumer awareness of .CO, which is important when a new registry launches. Like I’ve said in the past, if consumers are aware of the extension and they adopt it, the domain names will become more valuable for domain investors.

Applications can be downloaded on the .CO website.

It’s You! No, it’s Not Yahoo – it’s My Friend, Gregg Ostrick

Elliot Silver
-
14

ItsYou.comTechcrunch is reporting today that Yahoo is going to spend a whopping $100,000,000 on a new marketing campaign centered around the catchphrase, “It’s You!” In typical Yahoo fashion, they did not spend any of the $100 MILLION to acquire the rights to the domain name ItsYou.com, which is owned by my friend Gregg Ostrick (and has been registered since 2002 – back when Yahoo was… well… you know).

Now Yahoo is heavily promoting, “it’s you” to millions of people around the world in a variety of different channels. Of course, they are still directing people to Yahoo.com, but people tend to add .com to everything, and I would expect “it’s you” to be no different than any others. Well, the difference is that Yahoo will be spending millions and millions of dollars on the catchphrase it’s you, and they didn’t even buy this domain name – just in case.

Yahoo is another company whose stock I am very glad to have sold.

Oprah’s Next Chapter With No Domain Name

Elliot Silver
-
10

While Oprah and her people were excitedly (I am sure) announcing the news that Oprah will debut a new evening talk show called “Orpah’s Next Chapter,” someone else was excitedly racing to his computer to see if Oprah or her Harpo Productions had registered the matching domain name, OprahsNextChapter.com.

I can just imagine the feeling of exuberance and jolt of energy that must have ripped through the registrant’s body as he quickly typed the domain name into his Dynadot account, racing other would be cybersquatters from claiming this seemingly valuable piece of Internet real estate that was available for the taking. In my humble, non-legal opinion, just because Oprah didn’t register the domain name doesn’t mean the domain name is fair game – especially when it’s monetized with pay per click links.

In the Wall Street Journal article I read, there was also news that Oprah was starting her own television network (maybe not new news, but I don’t really know), aptly named “Oprah Winfrey Network.” Unfortunately for would be cybersquatters, it looks like Oprah’s crew won the registration race on OprahWinfreyNetwork.com, as that domain name is owned by Web Infringement,  LLC an intellectual property protection firm. The do not own OWN.com, a generic domain name purchased   many years before this new network was consummated.

It seems unlikely that Oprah wanted the domain name for her television show, as she would have acquired it for the registration fee prior to the announcement. However, who knows what will happen with the domain name now that someone else has bought it and is monetizing it with PPC links.

1...1,2161,2171,218...1,473Page 1,217 of 1,473

Recent Posts

FedEx Buys Its 3 Letter .com Ticker Symbol

Elliot Silver - 0
It looks like FedEx has acquired a valuable 3 letter .com domain name. Whois records show FedEx is now the owner of FDX.com. The...

Squadhelp Rebrands as Atom with Atom.com

Elliot Silver - 7
Squadhelp announced a complete rebrand this morning. The company is now known as Atom, and it acquired the Atom.com domain name in advance of...

Nissan Going after Nissan.ai

Elliot Silver - 3
Nissan is an automaker that uses NissanUSA.com for its website here in the US. The reason it uses an off-brand domain name is because...

Using AI For Background Image

Elliot Silver - 9
I acquired a domain name last week, and once it transferred to GoDaddy, I set up a custom landing page using Carrd. Instead of...

It’s All About the Time You Put into It

Elliot Silver - 2
A few years ago, my wife jokingly described my daily work lifestyle as leisurely. In some ways, I thought of that as a badge...
© Important Notice: Unless explicitly stated, Top Notch Domains, LLC does not endorse any advertiser on this website. Advertisements and links may take visitors to external websites. Top Notch Domains, LLC is not responsible or liable for products, services, or content found on any other website. See the DomainInvesting.com disclaimer for additional details and information as well as this website's Terms of Use. Copyright © 2007-2024 - DomainInvesting.com | Top Notch Domains, LLC