This $300 Million Company Uses a .Cash Domain Name

Elliot Silver
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13

According to a TechCrunch article published yesterday, a startup called Dosh announced it had raised a $40 million round of funding. CrunchBase reports that the company has raised $97 million in funding since it was founded in 2016. After the most recent funding round, the company is now valued at $300 million. Notably, Dosh uses a .Cash domain name: Dosh.Cash.

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GoDaddy Marking New gTLD as a “Premium Domain”

Elliot Silver
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15

Almost a year ago, I shared a video from GoDaddy that explains what a premium domain name is. The video is shown as a pop-up when a searched domain name is listed for sale via Afternic and available to purchase during the standard registration sale process. In the sales box at the top of a page, there is a link that says “What are premium domains?” and clicking the link generates a pop up with the video.

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Yandex Pulls a Rudy With Yandex.Phone Launch

Elliot Silver
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4

I was scrolling my newsfeed today, when Techmeme published a tweet referencing a news story about a new phone from Yandex. Apparently, the company launched a new phone that is called Yandex.Phone. Here’s an excerpt about the new smartphone from the company’s press release:

“Yandex (NASDAQ:YNDX), a technology company that builds intelligent products and services powered by machine learning, has unveiled its first smartphone, Yandex.Phone. “

Here’s the tweet from Techmeme that references Yandex.Phone:

As you can see, there are two urls in the tweet, with the first one being Yandex.Phone. It appears that this is an unintentional link that was created because there is a .Phone new gTLD extension, so Yandex.Phone is actually a domain name that becomes a hyperlink within a tweet. Effectively,

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Hopsy: Nice Use of a .Beer Domain Name

Elliot Silver
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5

I saw an advertisement on Facebook that caught my attention yesterday. It’s a product called Hopsy, and I was probably targeted because of my affinity for good beer (Tree House, Alchemist, Trillium, Maine Beer Company, and a few others are all local beers I have in my beer fridge nearly year-round).

When I clicked over to the Hopsy website, I saw something else that caught my attention. Hopsy uses a .Beer domain name for its website – Hopsy.beer. I think it is the perfect usage for a .Beer domain name and would serve as a good example of their value.

Hopsy looks like it would be a fun

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Google Launches Another Site on a Non-.Google New gTLD

Elliot Silver
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4

The Google Chrome Developer Relations team announced the launch of a new website on a new gTLD domain name. Like Google’s .New domain names I wrote about a couple of weeks ago, the company is using a non-.Google new gTLD domain name.

Here’s the tweet from yesterday afternoon mentioning the recently launched Web.Dev website:

At some point, major companies launching websites on new gTLD domain names will not be newsworthy. From my perspective, Google’s usage of them is a tacit endorsement of the new extensions, and I think it is noteworthy. For what it’s worth, Google operates the .Dev registry, so it makes sense that the company would be using one of its own new extensions. This is also the case for .New.

Personally, I don’t think this moves the needle

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How Google is Using .New Domain Names

Elliot Silver
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1

Google is the operator of the .New domain name registry (Nic.new). Yesterday morning, the company’s Google Docs Twitter account shared how the company will be using a handful of its .New domain names:

If you visit Docs.new, Sheets.new, Slides.new, Sites.new, or Forms.new, you can see a live example of how these domain names are being used.

Any time a company like Google promotes its new gTLD domain names, I think it’s a pretty big deal. Awareness is one of the most important factors in the life of the new gTLD domain names.

This is a neat shortcut, and it is neat to see Google using and promoting one of its off-brand new domain name extensions. It should also be beneficial to companies with a vested interest in the new domain extensions because more people will see and experience the new extensions.

That being said,

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