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Brands and Blockchain Domain Names

With the emergence and growth of the blockchain domain name market, there has been quite a bit of discussion about domain names with trademarks and famous brand names. There is well-established intellectual property law related to traditional (Web2) domain names, but there are plenty of questions related to decentralized blockchain domain names with famous trademarks in them.

The EnCirca Twitter account posted a link to a comprehensive article about blockchain domain names and trademarks. The article was written by Andrea L. Calvaruso, Matthew Luzadder, Constantine (“Dino”) Koutsoubas, and Kerianne Losier of the law firm Kelley Drye & Warren LLP:

Millionaires.com Sold for 6 Figures in NameJet Auction


The Millionaires.com domain name was up for auction today on NameJet. The auction had a reserve price between $10,001 – $25,000, and it easily surpassed its reserve price. Millionaires.com sold for $127,222. There were 198 bids placed from 185 bidders.

Edouard Tries to Wrest Control of Edouard.com from Edouard

A UDRP was filed at the World Intellectual Property Organization (WIPO) against the Edouard.com domain name. The complainant in the UDRP is listed as Edouard Lombard. This is WIPO Case D2022-2065.

Edouard.com was created in 1998 – nearly 25 years ago. The domain name does not currently resolve to an active website, and the Whois record shows “Statutory Masking Enabled” as the domain registrant due to GDPR regulations. Historical Whois records at DomainTools show the domain name was owned by a person named Edouard as recently as May of 2018 before GDPR masking of the Whois record.

ICANN Gearing Up for Next Round of New gTLDs with Job Opening

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It looks like ICANN is gearing up for the next round of new gTLD applications. The non-profit organization posted a job listing on LinkedIn for Senior Director, New gTLD Subsequent Procedures. The new hire will play a major role when ICANN begins accepting applications for the second round of new gTLD applications.

Here’s an excerpt from the listing describing the job function:

BrandForce Hiring; Over $15m in Sales YTD

Louis Pickthall, Co-Founder and Vice President at BrandForce announced that the company is looking to hire for several positions at the company. Louis shared the job posting on his LinkedIn page:

Andrew Miller & Hilco Global Form Hilco Digital Assets

On LinkedIn this morning, Andrew Miller announced that his company and Hilco Global have formed a new business venture called Hilco Digital Assets. The business will work with a variety of digital assets, including domain names and NFTs.

Andrew shared the post below on his LinkedIn page: