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New Term Based on Trademark

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I was talking with a friend today about a product/treatment that has become super-popular in the US. Jokingly, I added an -ing to the end of the term, and it sounded like it could be a commonly used term. In fact, I may have heard it used before, which is why I thought of it in the first place There are close to 5,000 Google hits for the exact word that I thought I just made up. Out of curiosity, I did a Whois search, and the new term is available in the .com.
When it comes to trademarks, I stay as far away as possible from registering non-generic terms or phrases. At what point does a trademark become a common term and acceptable to use? As much as “Googling” someone is a common term, they actively protect their trademark, and I know this factors into trademark law. I am not going to register the name, but am interested in knowing what the legalities are.

Check Out NamePros at 3pm…

I have it on good authority that something neat is going to happen on NamePros at around 3pm today. Check it out if you get a chance…

Lowell Project: SEO Analysis

The Lowell.com site is currently going through a thorough search engine optimization analysis. I wanted to catch all the low hanging fruit before I officially launch the site, and everything hould still be on target for a launch in a couple of weeks. I blogged about the SEO analysis on the Lowell.com blog, although I didn’t really get into too many details on the topic.   I am far from an expert, and it would only be humorous for me to write or preach like I was one.
I do think that search engine optimization is almost as important as the unique content I had written. I used the example of my website being like a home in the forest that needs a road and electricity. It could be the most beautiful home in the world, but if you can’t get to it, the home won’t be enjoyed by others. Search engines need a way to find Lowell.com (and other websites), and optimizing it for the search engines is the best way to get noticed.
If you have some time and interest in developing, feel free to check out the Lowell.com development blog for more details. I also added a few resources I used in addition to my friend.

Auction Reminder

Just a reminder about my auction that ends in a little less than three hours. I am selling the entire set of names below for the highest offer that I receive by 12pm EST (noon) Today. No extension will be given for last second bids. Highest bid received by 12pm (noon) EST will get the names. Since I have to go back and forth between 2 forums and my blog, I think it would be best to put your best bid in a few minutes before noon, that way you may be able to update it should another higher bid be received. The auction is for all of the names below, and the highest bid on TTF is $900.
This is a multi-venue post, but I will update the thread when offers are received. All names are registered at Moniker for an easy free push to your Moniker account.
ApplePickers.com
ArkansasSite.com
CheapToiletries.com
ChristianityExpert.com
ChristianityExperts.com
ChristianityTeacher.com
ChristianityTeachers.com
ChristianityWebsites.com
CommoditiesInvestors.com
DelawareBusinessLoans.com
DelawareInsurer.com
FloridaSubprimeMortgages.com
HaveBeens.com
HealthcareBargain.com
HiTechFund.com
HMOCompanies.com
ImmediateAlerts.com
ImmediateCreditScores.com
MerlotWorld.com
NevadaForeclosureAuctions.com
NewJerseyBusinessLoans.com
NewJerseyForeclosureAuctions.com
NewJerseyInsurer.com
NewJerseyInsurers.com
NewJerseyShoppingCenters.com
NewYorkInsurer.com
NewYorkInsurers.com
OhioInsurer.com
OhioInsurers.com
OregonTeacher.com
PortableComputerMemory.com
PortableMemoryCards.com
PortableVideoDevice.com
ReusableMemory.com
RhodeIslandLender.com
SubprimeHomeLending.com
SubprimeHomeRefinancing.com
SubprimeMortgageProblems.com
TelemarketingSite.com
TexasInsurers.com
TexasSubprimeMortgages.com
TruckDrivingInsurance.com
WirelessHandheldComputer.com
WirelessHandheldComputers.com
WorkersClothing.com

Report Suspicious Emails

Most people immediately delete spoofed phishing emails that make it through their spam filters. These emails appear to come from places like Paypal, Ebay, banks…etc, and the senders are attempting to get you to enter your account/financial details, or click on a link to install malicious code on your computer. A spoofed email looks like the real deal, but if you examine the headers, you can tell it isn’t from that company.
More often than not, the email originates from a domain name that was recently registered, most likely for the phishing attempt. The Whois information is usually private, forged or based in another company. While most people’s immediate response is to delete the email once a phishing attempt is detected, I would recommend reporting the email to the company that purportedly sent it. This will allow them to make an effort to shut the website down and possibly determine who is behind the scheme.
Each company has its own specific place to report suspicious emails, but for Paypal, you may use “spoof@paypal.com.” Additionally, for emails of a spamming nature, you can forward your complaint to the US government by forwarding the email to “spam@uce.gov.” I don’t know how these companies investigate the phising attempts, but phishing hurts us all.

Internet Commerce Association Membership

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In an effort to promote transparency, the Internet Commerce Association has revealed its membership directory. The membership is beginning to take shape as a “Who’s Who” in the domain investment and developer community. As the Internet Commerce Association is able to continue to spread their message, I think the membership will continue to expand. I still believe the ICA is the only trade group that is looking after the rights of domain registrants.