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Many TMs – the Good and Bad

It’s important to have a basic understanding of trademarks when it comes to domain investing. I have absolutely no legal background or expertise, but I have done my own research by following UDRP filings and various litigation involving domain names. Basically what I am saying here is that this should not be construed as legal advice because I have no legal expertise.

Over the weekend, I saw Theo’s article about a nice domain name that was sold at Sedo. A reader there commented about the number of trademarks for the term and how that makes it risky. I want to share one good aspect of a keyword .com domain name having many trademarks and one bad aspect of that – from my perspective as a domain name investor who buys one word .com domain names.

@Rob Gets Domain Broker Shoutout from Reddit Founder

Rob Schutz, who goes by the enviable @Rob handle on Twitter, is a Co-Founder of Ro, an online health services company. Rob has also built a domain brokerage business called Snagged.com. I have never worked on a domain name deal with Rob, but I have seen his name mentioned before and have had conversations with him on Twitter.

On Sunday, Rob received a shoutout from Alexis Ohanian, the serial entrepreneur and Co-Founder of Reddit. Alexis was showing appreciation for Rob related to an undisclosed domain name acquisition:

DropCatch Listened to Feedback

Last week, I wrote about the frustration I have had with the DropCatch.com login requirements. It wasn’t unusual for me to login via 2FA to place a backorder on a domain name at DropCatch and then have to go through the login process again a short time later to backorder another domain name. Doing this multiple times per day added a speed bump to my morning. It got to the point that I would not bid on a marginal name to avoid this.

Over the weekend, I noticed a maintenance message on the DropCatch website. I held out hope that the company was going to address an issue that bothers other customers as well.

Jim Campbell Discusses Honeymoons.com Success

Earlier today, Andrew Miller and Larry Fischer were joined on a video discussion with Jim Campbell, Founder of Honeymoons.com. I wrote about the success the company has been having following the acquisition of the Honeymoons.com domain name, and Andrew and Larry spent some time chatting with Jim.

If you were unable to watch their stream live, you can view it here:

Cybersquatting Always Going to Harm Reputation

I was chatting with an acquaintance on Tuesday, and out of the blue he told me a brief story. In short, he said he thought about me the other day when he mistyped a web address and landed on some sort of spammy/scammy landing page. I explained that isn’t the type of business I operate, but for all intents and purposes, it didn’t matter. He landed on what was likely a PPC monetized typo domain name and his first thought was of my business.

Honeymoons.com: Domain Name Led to 10x Revenue

Jim Campbell, Founder of Honeymoons.com, published an article on Entrepreneur.com that discussed how a domain name acquisition “resulted in a 7x increase in traffic and a 10x increase in revenue.” For someone like myself, this article reinforces how an exceptional category defining domain name can be transformed into an authoritative brand name in its industry.

According to the article, the Honeymoons.com domain name was acquired in July of 2023 “for mid-six figures.” Prior to the acquisition, the company had been using the less-than-ideal HoneymoonGoals.com domain name. Some of the benefits of acquiring Honeymoons.com that were cited in the article include: