I don’t make a ton of money from PPC. It’s in the three figures a month so it doesn’t move the needle but it pays for a handful of renewals. I probably check my earnings a few times a week just to see where things stand. Sometimes I see a nice little bump and other times it’s status quo.

Yesterday I noticed a big jump in traffic across one of my portfolios. I didn’t think much of it because these blips tend to happen every once in a while. Perhaps a company sent a newsletter with my url instead of theirs, or maybe an old news story that links to one of my parked domain names because of its prior usage got some social media traction. More often than not, this is a brief occurrence.

When I checked a parking account today, I noticed that traffic doubled across the board from yesterday. Today’s traffic figures (meaning the numbers from yesterday) are approximately 4x what I typically see on a daily basis. I am not talking about massive traffic but it is a substantial difference.

Even with the jump in traffic, the revenue