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GoDaddy

GoDaddy is a privately owned, Internet-based company that provides a variety of services including domain name registration, web hosting and e-business software sales. The company, which is headquartered in Scottsdale, Arizona, was founded by Bob Parsons. Parsons previously owned a financial services software company, which he sold in the mid-1990s upon retirement. He came out of retirement in 1997 to form Jomax Technologies, the predecessor to GoDaddy.

Since it’s inception, GoDaddy has risen to become the largest domain registrar in the world, with tens of million of domains registered to its clients. The company ranks as the world’s largest ICANN-accredited registrar; it’s approximately four times larger than its nearest competition. Recent corporate acquisitions include Outright, Locu, Afternic, and Media Temple.

GoDaddy has redefined Internet hosting services, and it has been the recipient of numerous industry awards and accolades. Among these awards are the 2001 Arizona BBB award for Business Ethics and the 2011 SC Magazine award for Best Security Team. In 2011, it ranked number four in the Phoenix Business Magazine list of “Best Places to Work in the Valley” and it made the 2012 Forbes list of “Best 100 Companies to Work For.”

Known for its sometimes controversial commercials and interesting spokespersons, GoDaddy also sponsors a number of charitable causes in support of domestic violence and child abuse awareness, and sports events, including NASCAR and the Super Bowl. In 2013, the company shifted its advertising strategy to focus more on small to medium sized business owners (SMB). Reflecting this change, its commercials and advertising materials shifted from “sexy” to smart.

Go Daddy Sponsors .ME College Scholarship Give Away

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.ME college scholarship

I heard about something pretty cool, and I thought it might be of interest to you if you know someone in college or thinking about going to college. Go Daddy is sponsoring a $100,000 .ME college scholarship fund, and the company will be giving away 10 college scholarships.

Here’s what the Go Daddy website has to say about the newly announced Go Daddy Scholars program:

“Do you have what it takes to be a Go Daddy Scholar? We want to know how  the Internet or Internet technology (e.g., websites, blogs, forums, social media,  etc.) has helped you during the course of your studies. Have you used the  Internet to advance your athletic, artistic or intellectual pursuits? How do you  envision benefitting from it through college and beyond? Tell us in 500 words  or less and you can become one of 10 Go Daddy Scholars to receive $10,000  for your college tuition.”

The submission start date is January 10, 2011, and all submissions must be received by March 31, 2011 at 11:59 pm (PT). The winners will be announced on or around April 25, 2011.

There are a few requirements of applicants, in addition to the essay. Applicants must have a 3.0 or higher high school GPA, ACT score of 18+ or SAT score of 860+, and references from two people (not family members).

I think it’s very cool of the company to offer scholarships like this, especially given the tough economy and increasing college tuition costs. It’s also a great way to promote the .ME extension, since this will surely get some mainstream press.

Is Godaddy Spurning DomainTools on Whois Lookups to Sell Domain Names?

I’ve noticed something when performing Whois lookups at DomainTools for domain names registered at Godaddy, and I believe it is a fairly recent change. Instead of providing the full registrant information, there is a link to the Whois lookup page at Godaddy.

Interestingly, however, when you do a Whois lookup of a Godaddy-registered domain name at iWhois.com, the full Whois information is available.

When you visit the linked page on the Godaddy website, you are first met with the available domain names with the same term in other top level domain name extensions. Below this are available alternative domain names that can be hand registered, and further below this are premium domain names that can cost in the thousands of dollars.

There is also a link to Godaddy’s Domain Buy Service to help you acquire the domain name that is being looked up.  Finally, below all of this, you can see the domain registrant information.

Although this is a bit annoying for me when using DomainTools to lookup domain names, it is probably a shrewd financial move by Godaddy.

Standard Whois Lookup at DomainTools:

Whois Lookup at DomainTools for name registered at Godaddy

Whois Lookup at iWhois.com for name registered at Godaddy

Top 10 Domain Tools Websites

I thought about this for a few days, and want to share my top ten domain tools and websites that are beneficial to my business. While this does include a few news websites, I consider them tools because the information provided is used to bolster my business.

These are in alphabetical order.

  • DNJournal.com (Weekly sales reports)
  • DNSalePrice.com
  • DomainBoardroom.com
  • Domaining.com (News Feeds)
  • DomainTools.com (Whois Lookups, Whois History, Reverse IP, Domain Monitor)
  • Escrow.com
  • Estibot
  • FreshDrop.net
  • GoDaddy (Bulk Domain Checker)
  • Google (Adwords Keyword Tool)

What are your favorite tools/websites?

Leverage the .CO Godaddy Super Bowl Commercial to Sell Domain Names

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Godaddy Super Bowl CommercialAccording to a post on the .CO Registry’s blog, Godaddy will use at least one of its Super Bowl commercials to inform consumers about .CO on the massive stage that is the Super Bowl. Each year, millions of people across the world watch the Super Bowl, and advertising on it was one of the primary ways Godaddy first became a household name.

One can assume that when the Godaddy Super Bowl commercial mentioning (or featuring) .CO domain names airs, a lot of people will be interested in learning more about .CO domain names. They will visit Godaddy.com, and they will search for their favorite .CO domain names, hoping to register them.

Since there are now over 600,000 .CO domain names registered, I would imagine most people will find their coveted .CO domain names previously registered by others. Many of these domain names are probably owned by domain investors, and some of those names may actually be for sale, although consumers most likely wouldn’t know that or wouldn’t know to look.

It might be a very smart idea for you to list your .CO domain names for sale on Godaddy’s sales platform, where your name may be seen if a visitor searches for it or for something similar. The sales commission rate is very high at 30%, but when you consider the potential exposure, it’s not so bad.

Update: WikiLeaks.org Not Online, Neither is WikiLeaks.com

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First it appeared that Godaddy (or Wikia, Inc.) was monetizing WikiLeaks.com traffic that was intended for WikiLeaks.org website by placing sponsored links on the standard coming soon landing page.

Next, it appeared that Godaddy had taken down all of the sponsored links on the WikiLeaks.com landing page, perhaps in response to complaints about it monetizing the traffic. Some people still felt this wasn’t the right thing to do and thought that Godaddy should not have WikiLeaks.com resolve at all.

Now, the day after the DNS was removed from WikiLeaks.org, effectively taking it offline (until it moved offshore to WikiLeaks.ch), it appears that WikiLeaks.com has nothing on its website. The current WikiLeaks.com website says “Sorry this site is not currently available.”

WikiLeaks.com Update: GoDaddy Does The Right Thing

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I wrote an article last Sunday  about the WikiLeaks.com domain name. It’s owned by a company called Wikia, Inc. and it recently had a coming soon landing page with pay per click advertising links. Every time someone clicked on one of the Sponsored Links, Godaddy would earn some revenue (and possibly Wikia, too, if they were parking the domain name with Godaddy).

Apparently someone at Wikia, Inc. or Godaddy decided to change this landing page, and there are no more PPC links showing.

Bob Parsons is known to be a proud patriotic American. He is also a very, very wealthy man, and as the owner of one of the largest and most generous companies in the state of Arizona (maybe even the US), I don’t think the money that was being generated was substantial to Godaddy’s bottom line.

Kudos to Parsons, Godaddy, and/or Wikia for opting to not monetize traffic that was looking for the WikiLeaks.org website, which has certainly damaged the reputation of the US and others in the world.

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