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GoDaddy

GoDaddy is a privately owned, Internet-based company that provides a variety of services including domain name registration, web hosting and e-business software sales. The company, which is headquartered in Scottsdale, Arizona, was founded by Bob Parsons. Parsons previously owned a financial services software company, which he sold in the mid-1990s upon retirement. He came out of retirement in 1997 to form Jomax Technologies, the predecessor to GoDaddy.

Since it’s inception, GoDaddy has risen to become the largest domain registrar in the world, with tens of million of domains registered to its clients. The company ranks as the world’s largest ICANN-accredited registrar; it’s approximately four times larger than its nearest competition. Recent corporate acquisitions include Outright, Locu, Afternic, and Media Temple.

GoDaddy has redefined Internet hosting services, and it has been the recipient of numerous industry awards and accolades. Among these awards are the 2001 Arizona BBB award for Business Ethics and the 2011 SC Magazine award for Best Security Team. In 2011, it ranked number four in the Phoenix Business Magazine list of “Best Places to Work in the Valley” and it made the 2012 Forbes list of “Best 100 Companies to Work For.”

Known for its sometimes controversial commercials and interesting spokespersons, GoDaddy also sponsors a number of charitable causes in support of domestic violence and child abuse awareness, and sports events, including NASCAR and the Super Bowl. In 2013, the company shifted its advertising strategy to focus more on small to medium sized business owners (SMB). Reflecting this change, its commercials and advertising materials shifted from “sexy” to smart.

Google Domains Already #1 in Google for “Domains”

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When you think of the term “domains,” is Google the first company you think about? Despite the fact that Google Domains is a relatively new entry into the consumer facing domain registrar business, Domains.Google.com is already ranking #1 in Google for the “domains” keyword. Domain.com follows at #2 and GoDaddy ranks #3 for the “domains” search term.

Google’s Keyword Planner demonstrates the value of having the #1 ranking for this term. According to the Keyword Planner Tool, there are 12,100 monthly searches for “domains.” The “suggested bid” for this keyword is $11.43, which seems fairly expensive to me. Comparatively, the “domain names” keyword is searched almost 3x as much with a monthly search volume of 33,100. The suggested bid for this term is $14.84.

Google’s rise to the top of the search results for this keyword is a bit

#30YearsofCOM Promoted by GoDaddy at NASCAR Race

Danica Patrick will be driving the GoDaddy #10 car at tomorrow’s CampingWorld.com 500 NASCAR race in Phoenix, Arizona. As you can see from the tweet below, Patrick’s GoDaddy car will be promoting .com as it celebrates its 30 year anniversary this weekend.

I am sure you’ve heard the story of Symbolics.com by now. In short, Symbolics.com was the first domain name ever registered, and it is now owned by Aron Meystedt. Symbollics.com was

Afternic and GoDaddy Simplify Commission Structure

I have found that the commission structures for domain name sales at Afternic and GoDaddy are confusing. Depending on the type of sale listing and how the buyer found a domain name, the commission percentage could vary pretty widely. This is being simplified going forward.

Afternic and GoDaddy is in the process of emailing customers to announce a change to the commission structure to make it more simplified and straightforward across the two brands. Instead of having to think about the type of listing and promotion to determine the commission rate, the new commission structure is strictly based on the sale price of the domain name.

The commission structure for aftermarket domain name sales on GoDaddy and Afternic is as follows:

Stolen Domains Not The Only GoDaddy Phishing Threat

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I’ve written a number of articles about phishing attempts made to induce GoDaddy customers into giving up their login credentials. I think phishing is one of the leading causes of domain name theft, and it appears  to have reached a crescendo in the last year. It seems that domain theft isn’t the only objective of phishing attackers.

Jeremy Kirk published an article on  CIO.com warning that attackers are using hijacked domain registrar accounts to  infect computers with malware.  “Hundreds of hacked domain name accounts registered through GoDaddy are being used as part of a highly effective campaign using the Angler exploit kit to infect computers with malware,” wrote Kirk. The article cited a blog post written by Nick Biasini, an outreach engineer with Cisco Systems.

Kirk went on to explain what is happening with the subdomains:

William Shatner Gives Shout Out to GoDaddy

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I am a big fan of GoDaddy’s customer service, and it looks like their customer service team made a fan out of actor William Shatner. Yesterday evening, Mr. Shatner took some time out of his day to tweet to GoDaddy CEO Blake Irving to compliment James Becsei, a GoDaddy CSR.

I am a bit surprised that

Update: GoDaddy Will NOT Air Controversial Super Bowl Ad

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According to a tweet from GoDaddy CEO Blake Irving, GoDaddy will not air the Super Bowl commercial that had widely been criticized today. The tweet sent by Irving was in response to a critical comment made by the Twitter account that appears to be affiliated with the Society for the Prevention of Cruelty to Animals (SPCA) for Monterey County.

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