My DAN + GoDaddy / Afternic Pricing Strategy

Elliot Silver
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19

I had a rare phone conversation with a friend about domain names yesterday. We chatted about the overall market, and I shared some of the recent pricing strategy I use when listing my domain names for sale on DAN.com and GoDaddy / Afternic. I thought I would share it here as well.

Somewhere around 60% of my domain names are listed via DAN, most with their buy it now landing pages. I have done fairly well selling domain names on DAN this year, and I have what amounts to a majority of my inventory-quality domain names listed there with BIN prices. I have nearly all of my inventory domain names listed for sale via Afternic / GoDaddy. I do not use GoDaddy landing pages, preferring to send the domain names not parked at DAN to my Embrace.com inquiry pages instead.

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GoDaddy Still Not Frontrunning Domain Searches (Updated)

Elliot Silver
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8

There’s a trending post on Hacker News that accuses GoDaddy of front running domain names that are searched for on its website:

“searched a few days ago for felons.io, looked for unique names for simple game didn’t know if I wanted it or not
guess godaddy decided for me: 1 days old Created on 2020-09-16 by GoDaddy.com, LLC

just a warning if you have a special name do not use godaddy to check if its available”

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GoDaddy Shares the Success Story of VidaliaOnions.com

Elliot Silver
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2

Peter Askew has done well with VidaliaOnions.com, building a successful e-commerce website selling Vidalia onions after winning the domain name in an expiry auction. As a customer, I like how easy VidaliaOnions.com is to use and buy onions, and as a colleague, I appreciate how much effort went into building and launching this successful website and business.

As part of GoDaddy’s keynote presentation at this year’s NamesCon Global conference, GoDaddy visited the farm where VidaliaOnions.com sources its onions. They spent the day with Peter and farmer Aries Haygood to learn about the business operations and growth of the vidalia onion business.

The video can be found embedded in the GoDaddy tweet below:

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GoDaddy Landing Page Induces UDRP

Elliot Silver
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4

Unfortunately, it looks like my prediction about the new GoDaddy pay per click-focused landing page design was prescient. Just yesterday, I wrote “In fact, some registrants may believe this is discourteous if GoDaddy were to monetize their landing page with trademark infringing links that induce a UDRP (or worse).” It looks like this was the exact issue in the ArtPetrossian.com UDRP.

Before diving into the UDRP and its decision, have a look at the landing page on ArtPetrossian.com:

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Thanks, GoDaddy! (for the laugh)

Elliot Silver
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10

I read an article in this morning’s New York Post about a possible “air bridge” between London and New York City. While the air bridge idea wasn’t all that interesting to me right now, it did make me think about AirBridge.com to see how the domain name is being used. What I saw made me chuckle a bit:

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DownPat.com Sold by NameFind in November, Expired in March

Elliot Silver
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1

Andrew Allemann wrote about the DownPat.com UDRP, which was decided in favor of the domain registrant who acquired the domain name via GoDaddy Auctions for $861. Although the domain registrant won the UDRP in a decision I agree with, I think what happened to the complainant really stinks.

In looking at the Whois History at DomainTools, I see DownPat.com was previously registered to NameFind, the domain name portfolio company owned and operated by GoDaddy. The domain name appears to have been acquired by GoDaddy when it acquired Michael Berkens’ portfolio several years ago.

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