I try to buy domain names at auction every day. I spend a lot of time bidding on auctions. More often than not, I come away with inventory quality domain names I opt to list for sale immediately. The vast majority of my domain auction wins are hardly memorable. I buy them to bulk up my portfolio to move inventory at nice returns.
Last week, Snagged.com posted a question on X that got me thinking for a very quick second:
Yesterday, Afternic announced its new “Boost” feature. Afternic sellers are automatically opted into this program and must opt-out if they don’t wish to participate. The features and potential benefit of Afternic Boost were shared in a thread yesterday:
Introducing Boost, our new program that can contribute up to a 10% increase in sales performance for your portfolio* with:
🚀 Higher visibility at GoDaddy
👀 Boost badges to support conversions
📨 Email marketing to potential buyersLaunches September 4! https://t.co/l2t7NnWyzV
— Afternic (@afternic) August 7, 2024
My read on the news is the commission rate is reverting back to 20% for people using their nameservers in exchange for some features and enhancements.
Yesterday, Swetha Yenugula shared that she sold the Gosh.xyz domain name for $24,888 via Afternic in a buy it now sale.
https://t.co/zMwnchABF1 sold for $24888 via @afternic
Using NS1 BIN lander. Not sure whether it was sold via @godaddy reg path or Via BIN lander.#AI #ArtificialIntelligence #domains #domainnames #startup #startups #venturecapital #defi #technology #cryptocurrency #DAO… pic.twitter.com/XPn5w4Xydk
— Swetha.xyz (@DomainNameGear) August 5, 2024
In response to her post, Braden Pollock shared that he recently sold Gosh.com via Atom.com. I exchanged messages with Braden, and he told me the domain name sold for $475,000, and he gave me permission to write about it. The buyer paid for the domain name in full at the time of purchase.
In April, I wrote about why I preferred the Dan.com landing page over Afternic’s landing page. One of the big reasons was the ability to use camel case at Dan, which could not be done at Afternic. I think the presentation of the domain name is much better with camel casing, particularly if a domain name has consecutive letters where one should be capitalized (BusinessSolutions vs. businesssolutions).
Recently, Afternic launched a new BIN landing page design inspired by Dan’s landing page design. The differences are that the new landing page utilizes a GoDaddy.com url and it is completely GoDaddy-branded. I think there is a greater level of trust for customers who know the GoDaddy brand but are not familiar with Dan.com.
Today is the (first) day. John Berryhill and I are riding in the Pan-Mass Challenge to raise funds for Dana-Farber Cancer Institute. This is my 11th PMC ride and John’s 6th ride.
The PMC is making a difference in the lives of patients at Dana-Farber and around the world. The funds we raise support the innovative work of doctors, nurses, and scientists in their search for cures for cancers and related diseases. Dana-Farber is one of the top three cancer institutions in the world, and over the last 10 years, has helped develop nearly one in four FDA-approved cancer drugs in the US. The PMC is Dana-Farber’s single largest contributor, accounting for 62 percent of the Jimmy Fund’s annual revenue.
This year with the help of domain investment industry friends and colleagues, John and I have raised nearly $21,000. I would be delighted to add more people to our list of domain industry colleagues who are supporting us. My fundraising goal for the year is $18,000, and I am about $3,500 away from hitting it.
On Sunday, John and I will proudly wear a special domain industry PMC jersey with the logos of supporters. John and I appreciate everyone who has helped us help Dana-Farber. It is a fantastic organization with a critically important mission.
It has been a little more than three months since Squadhelp rebranded itself as Atom.com. As with any rebrand and domain name changes, there can be some temporary or lasting issues as a business attempts to keep its search engine rankings and informs users and prospects of the new brand name.
Atom.com Founder Darpan Munjal posted an update today to share how the rebrand has gone for the business naming platform that specializes in the sale of domain names. The first post in the thread can be seen here:
