Following Up on My Observations

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A week and a half ago, I shared a bit of sales data about my business from that week. I do not really share any domain sales info or data for a number of reasons, but given the challenging times we find ourselves in, I wanted to share what I observed in my own portfolio. During that week, I closed five end user sales, which is quite a few considering that my domain portfolio has roughly 1,000 domain names in it.

With another week in the books, I want to provide a follow-up to that article to share my domain sales results and observations from last week.

All.com Acquired by Accor S.A.

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It looks like the super high value All.com domain name has changed hands. Whois records show that All.com transferred from Name.com to the corporate domain registrar CSC, and All.com is now owned by multinational hospitality company, Accor S.A. Accor owns high end popular hotel brands such as Fairmont, Raffles, Delano, SLS, Sofitel, and many others.

The acquisition of All.com was first mentioned by Jamie Zoch in a tweet this morning:

The Only Outbound Emailing I Am Doing Now

For the last couple of years, I have really cut back on my outbound marketing efforts to sell domain names. I would say that I probably target a handful of domain names a month to try and sell via outbound marketing emails, but it hasn’t been much. That being said, I have pretty much stopped doing outbound marketing to sell my domain names in light of the COVID-19 pandemic, with one exception.

The only time I have done outbound marketing in the last few weeks was after receiving an acceptable opening offer for one of my domain names. The offer was not high enough to accept right away, but I also did not want to lose the offer in the event that other buyers were not interested in making a better offer.

My Observations This Week

I maintain a relatively small domain name portfolio with approximately 1,000 domain names. Nearly all of my company’s domain names are available for sale, and I would guesstimate that somewhere between 85-90% of the domain names are considered general, nothing special, inventory. I am also regularly buying domain names in auctions and in private, although this has slowed a bit this year.

With the coronavirus seemingly slowing the domain aftermarket, I want to share a few observations of my own from the last week. I want to emphasize that my portfolio is relatively small compared to many other full-time investors, so I don’t think my observations are necessarily reflective of the general state of the aftermarket.

In the last week, I have closed 5 sales:

Kabbage Acquires PaycheckProtection.com

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As part of the CARES Act passed into law in the United States, some small businesses will be eligible for Paycheck Protection Loans as part of the Paycheck Protection Program. From the little I understand about the program, US-based small business owners can apply for a Paycheck Protection Loan through participating lenders, and the loan will cover payroll and various expenses for a set period of time.

LiveChat CMO Comments on LiveChat.com Acquisition

LiveChat is an online customer service software provider offering live chat support that can be utilized by its clients on their websites. The company was founded in 2002, and it has been using the less than ideal LiveChatInc.com domain name for its website. Earlier this week, LiveChat sent an email to customers announcing that it migrated its website to the brand match LiveChat.com domain name. LiveChat CEO Mariusz Cieply also announced the news via Twitter: