Testing “For Sale” Messages

Elliot Silver
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8

I’ve seen a variety of “for sale” messages on the top of parked landing pages that use DomainNameSales.com, Voodoo, Sedo, and other parking platforms. Some people use the standard message provided by the platform, while others use different versions they create on their own.

I prefer to use whatever is standard because I assume the messages have been tested by the platform. On DNS, I know that Frank Schilling’s company has hundreds of thousands of parked domain names, and it is my assumption that the message being displayed has worked for Frank’s domain names, and I am comfortable using what seems to induce inquiries.

I have landed on other pages where domain owners are using

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Agreed Launches “Escrow Now” Button

Elliot Silver
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2

This afternoon, Agreed announced the availability of a “Escrow Now” button which allows domain investors to place buy now buttons on their domain name landing pages, giving a prospective buyer the ability to agree to purchase a domain name and open an escrow transaction immediately. Instead of encouraging a buyer to negotiate, a seller can put a buy now button with a call to action to facilitate an immediate deal.

The advantage of using a tool like this is that a domain owner doesn’t need to pay a broker commission on a deal that was initiated by the buyer visiting the seller’s domain name. The disadvantage is that a buyer will need to set the button up across many domain names instead of listing them on one marketplace. Since many of my inquiries are from buyers who visit the domain name to see if anything is there, I think this is a great tool and will be worth the time to set up.

Check out the video I embedded below to learn more about Agreed’s Escrow Now button to see if it’s something you can use to help you sell domain names more easily.

How Do You Drive Liquidity in Domain Market?

Elliot Silver
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50

In a public Facebook post this afternoon (embedded below), Mike Mann, founder of DomainMarket.com, posed an interesting question: “There are hundreds of millions of dollars worth of the worlds best .Com domain names for sale at DomainMarket.com but they sell too slowly, any ideas?”

In my opinion, one major issue in the domain investment space is liquidity. You and I each might have domain names that are legitimately worth 6 figures to the right buyer, but that buyer may not realize how the domain name can impact his or her business, and that buyer may not have the capital to be able to afford the domain name. Similarly, we might have domain name portfolios with significant value in them, but selling these assets takes quite a bit of time.

By nature, domain investments tend to be

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Domain Broker Newsletters

Elliot Silver
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14

There are a number of domain brokers and domain brokerages that offer domain sales newsletter, and I think they can be a pretty good way of buying and selling domain names.  Someone asked me if I could share a current list of domain broker newsletters, and I thought I would put this list together for your reference.

Listed below are the domain broker newsletters I could think of off the top of my head. If I have omitted an active sales newsletter, please let me know. There are daily, weekly, and periodic newsletters included. Many marketplaces offer newsletters, but the ones below are third party brokerage sales newsletters.

Domain broker sales newsletters (listed alphabetically):

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Closing The Books on a Subpar Q1

Elliot Silver
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12

I’ll be honest with you. The first quarter was pretty subpar in terms of domain sales my company closed.

After the record breaking year I had last year, my expectations for Q1 2014 were pretty high. Unfortunately, domain sales in the first quarter were below my high expectations.

Looking at things objectively, it wasn’t all bad. Had I closed on the profitable offers I received, I would be on track to exceed last year’s sales numbers. Because of the steady nature of my company’s other revenue streams, I have the luxury of holding out for better offers, and when those didn’t materialize, my quarter was below my expectations.

There were several factors that I think caused the lower sales numbers for me:

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Four Active Inquiries on One Domain Name

Elliot Silver
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32

Screen Shot 2014-03-29 at 9.23.24 AM Screen Shot 2014-03-29 at 9.23.49 AM

As they say, “when it rains, it pours.” I thought this was pretty cool and wanted to share it with you. It doesn’t happen very often, but I now have four ongoing inquiries for the EventManagement.com domain name via DomainNameSales.com.

Since two of the inquiries were made directly from the landing page, I am in direct talks with those two parties. Both have submitted opening offers, although we are pretty far away from the asking price. There are also two ongoing inquiries that were submitted via GoDaddy. This means I don’t know who the prospects are because they are negotiating and dealing directly with DNS brokers.

Negotiating with four parties at once on one domain name is

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