ShipYourEnemiesGlitter.com: At What Price Will it Sell?

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You’ve probably already read the story about ShipYourEnemiesGlitter.com. In case you haven’t had the opportunity, Gizmodo has a pretty good article about the website.

ShipYourEnemiesGlitter.com was listed for sale at Flippa last week. Quite a coup for the company to land a listing like this, which has received a tremendous amount of publicity. At the present time, the high bid is $70,100 with 5 bids pending and 333 bids submitted. As of the publication of this article, there are 4 days remaining in this auction that has met its reserve price already.

I am curious what you think the sale price will be when the auction ends. I posted a poll for you to vote. Your comments are welcome.


Timing of Sales Email is Important

Timing is everything, and that certainly applies to selling domain names. In my opinion, the time that you choose to send a sales email is critical and can be the difference between selling a domain name to a willing buyer and missing an opportunity to connect with that prospect.

In the majority of situations, I will only email a prospective buyer once. If the buyer doesn’t respond to my email, I likely will not email the person again because I don’t want to bother him or her (two exception being if the prospect replies with interest or if it is the result of an inbound inquiry). I generally assume a lack of a response indicates a lack of interest.

With that being said, if I send an email to a prospective buyer and she doesn’t respond, as a matter of practice I probably won’t send a second email to avoid being a pest. There’s a chance that the prospect had no interest in the domain name and that is why she didn’t respond, and there’s also a chance the email was received at an inopportune time. For me, chances are good that I will never find out.

For the most part, I try to send emails to prospective buyers

How Whoisology Helps Me

When I receive an inquiry, either via email or Domain Name Sales landing page, I do some due diligence on the prospective buyer. Most of the time, I have a limited amount of information to use to do my due diligence. The one thing I almost always have is an accurate email address. This is usually enough to learn about the prospect.

The Domain Name Sales platform integrates quite a few tools that can be used to learn about a buyer. You can easily search Facebook, LinkedIn, or  Google to find a match for the email address. This can be useful in determining who the buyer is, but I like to use Whoisology to glean additional information about the prospective buyer.

When I receive an inquiry, I like to

GraphLab Rebrands as Dato

TechCrunch published an article today covering the news that “Seattle-based GraphLab has raised $18.5 million in new funding and picked up a new name, Dato.” Smartly, the company is now using Dato.com for its new website.

When I read the TechCrunch article, the Dato branding and Dato.com domain name rang a bell to me. I searched through my email archive, and I saw that John Daly’s NameConnect domain name sales newsletter had Dato.com listed for sale for $9,000 on December 3, 2014.  Interestingly, according to NameBio, Dato.com was sold in May of 2008 for

Sell a Domain Name via PR Firm

When you are looking to sell a domain name to a large company, it can be difficult to get in touch with the right decision maker. In fact, it can even be difficult to determine who the decision maker actually is!

An article in the Boston Globe might shed some light on how to sell a domain name to a large company, and I want to share the insight I gleaned from the article in the hopes that it helps you.

If you aren’t aware, Market Basket is a major grocery store chain in the northeast. The company was founded by the Demoulas brothers, and the chain grew into one of the largest grocery stores in the region. Because the store had Demoulas in its name for quite some time, the Demoulas brand is still well known in this area. Unfortunately, there was considerable family discord reported, and the company that is known as Market Basket was in the news quite a bit last year as a result of ownership issues. Long story short, Arthur T. Demoulas now has control of the company.

The Boston Globe published an article about the Demoulas.com domain name and how it was owned by someone that is not related to the Demoulas family or the grocery chain. To me, the most relevant and helpful part of the article is this:

Domain Sales Q&A With Jeff Gabriel

The two most common  requests I receive are for brokerage services and for domain sales help. For the first type of request, I typically suggest that people have a look at a list of domain brokers I compiled. For the second, I usually say “sorry, I can’t help you” or refer them to an article I wrote on my blog about the specific topic.

If you are attending NamesCon in a couple of weeks and you have questions about selling domain names, there is a session that you won’t want to miss. Jeff Gabriel, Vice President of Sales at Domain Name Sales, will be speaking on a panel called “Eliminating Roadblocks to selling YOUR domains.” The format of this panel is a question and answer session where attendees can ask Jeff questions about selling domain names, and he will share his advice with people in the audience.

Here’s the description of the panel session: