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2011 Will Be a Big Year for Mike Berkens & WorldWide Media, Inc.

Elliot Silver
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7

WWMII was checking out Facebook yesterday, and I saw that Mike Berkens had updated his website information on his profile. Now listed on Berkens’ profile is  WWMI.com, the recently launched corporate website for Berkens’ WorldWide Media, Inc.

I had a chance to speak with Mike, and it looks like his company is gearing up for a big year. “WWMI will be part of a new company that will be announced early in January that will specialize in helping those seeking new extensions into making their extension successful.”

With the introduction of gTLD domain names expected in the next couple of years, Berkens will be in a great position to offer his professional advice in this area.

Berkens was able to offer some additional insight into his company’s gTLD consulting business.

“Generally  the new gTLD consulting will be a big story next year as hundreds of millions maybe billions of dollar will pour into the domain channel to obtain, market and sell domains ending in hundreds of different extensions,” said Berkens. “Up to now domains have all been about left of the dot, that is all the keywords that precede the extension.  After the new gTLD process is approved there will be huge money pouring into developing out extensions, brands and concepts all to the right of the dot.” The truly exciting part is much of this activity will come from those that haven’t invested heavily into the domain channel before.  This will credit a lot of new interest in the domain industry in general.”

Corporate domain consulting and domain sales will also play a prominent role in Berkens’ business in 2011. His experience and expertise will certainly be beneficial to clients looking to acquire high value domain names or sell them.  WWMI will “broker third party owned domains and advise companies on domain acquisition and sale strategies,” said Berkens.

WWMI owns close to 80,000 domain names, has sold over ten millions of dollars worth of domain names, and has one of the most popular domain name media outlets in  TheDomains.com. With the launch of WWMI.com, Berkens is positioning his company for some big moves in 2011 and beyond.

Special Thanks to Domain Boardroom

Elliot Silver
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11

A few years back, I was accepted as a member of Rick Schwartz’ private domain forum, and I felt that it was a huge accomplishment. Some of the most highly respected domain investors (who didn’t necessarily prefer to stay under the radar) were members, and it was a great place to learn and share.

After Rick’s Board closed a couple of years ago, a new private domain forum was started by Donna Mahony at DomainBoardroom.com. Today, it’s my favorite place to learn and share with  like minded  people, which includes well-known domain investors, SEOs, web designers, lawyers, marketers, webmasters, and other complementary professionals.

DBR is very lightly moderated, and it’s a place where some of the smartest minds involved with the domain industry meet and talk “shop” as well as socialize.

I am  privileged to be a member at Domain Boardroom, as I have learned a considerable amount from its members and met a number of people with whom I am friends and do business. There’s very little BS that’s often seen on the public forums, and it’s a great venue for learning. I appreciate all that Donna has done and continues to do daily, especially with her busy schedule caring for horses and other animals.

Because of some comments recently on a marketer’s blog about DBR (who is not a member), I wanted to show my appreciation with a public blog post.

I do hesitate to post this if only because I know it will invariably lead to additional membership requests, although I warn you that there is a strict membership policy (need to be trusted, known and vouched for by a few members, and a professional that gets along with the membership – which may be just as important as the other aspects of membership).

I was honored when Rick Schwartz accepted me among his peers on his private forum, and I am proud to be a contributing member of Domain Boardroom, which in my opinion, is the best place to learn and share in a supportive environment.

Publicly Traded Banks.com Enters Into Agreement with Domain Capital

Elliot Silver
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14

I just learned that Banks.com, a company that is publicly traded on the American Stock Exchange under ticker symbol BNX, has entered into a “sale-leaseback” agreement with domain financing company, Domain Capital.

It appears that Domain Capital financed the Banks.com domain name for $600,000, and Banks.com is required to make monthly payments of $14,273.96 for 5 years. With interest, the total amount Banks.com is required to pay over the course of the agreement is $856,437.60.

For me, it’s good to see publicly disclosed deals like this because it shows others that there are options for domain financing. I would imagine it could be tough to get a bank to give a loan on a domain name without a significant amount of red tape (if at all).

The guys at Domain Capital attend virtually every domain conference and tradeshow, and they know the market better than most, allowing both companies to strike a fair deal for a valuable domain asset. This allows a domain owner to get liquidity more easily.

The company filed a SEC Form 8-k to announce the details of this agreement.

Props to Berkens

Elliot Silver
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0

Although he probably won’t read this as he’s en route to Colombia for the ICANN conference, I want to give props to Mike Berkens and his blog on this third anniversary of its existence.

Mike really has no need to spend his time blogging. His company has one of the top private domain portfolios in existence. Dan Warner published a report that revealed the domains in Most Wanted Domains’ portfolio had the most (or top 5) Whois lookups of any privately held company. Mike’s company’s nameservers were also named one of the “cleanest” in terms of trademarks out of the nameservers with the most domain names.

In other words, not only does Mike own a lot of domain names that are coveted by others, but his portfolio is unarguably made up of generic/descriptive domain names. He also sells domain names from time to time, and when he does, he gets top dollar for them.

Clearly, Mike isn’t blogging to make money.

Mike writes one of the most thoughtful and insightful blogs (if not the most insightful) I read, and I really appreciate his thoughts and ideas. Not only does he have the domain experience, but he also has legal experience as well, which allows him to analyze issues and write them with clarity I wouldn’t get elsewhere. I can’t tell you how many times there was something I didn’t understand until reading about it on his blog.

In addition to this, Mike is one of the most approachable people in the domain space. If you’re at a domain conference, you’ll see him surrounded by friends and colleagues, and he’s always willing to give his time to chat. If Mike isn’t attending a domain conference, it probably isn’t worth going.

When Mike revealed that he had 2,400 posts in 3 years, my jaw dropped. I think I started my blog about 4 months before he did, and he has over 500 more posts than me. Knowing how much time it takes to blog, one really needs to give kudos to Mike’s wife, Judi. I am sure there have been plenty of dinners and events put on hold briefly while writing posts.

I want to say “thanks” to Mike in a blog post for all of his contributions. There aren’t a lot of people who would be willing to share as much as he does (time and insight), and it’s genuinely appreciated.

Oversee Looking to Hire Product Manager

Elliot Silver
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2

A listing for a job opening at Oversee.net hit my inbox via Google Alerts this morning, and I wanted to pass the information along to anyone that might be looking for more of a corporate job in the domain space.

The company is looking to hire a Product Manager for its Monetization Domain Services division. The responsibilities this job entails includes the following: “defining product strategy, product requirements, product positioning, competitive intelligence, & defining and tracking product and business success metrics for the next generation of revenue drivers for the division. This position requires an individual that can work closely and collaboratively with a cross-functional team that includes product & engineering team, business, sales, marketing, analytics, legal and finance.”

Oversee.net is one of the most well-rounded domain companies, and the company operates in just about all verticals of the domain space. The person who is hired will work out of the company’s Los Angeles office.

You can see the Craigslist listing here, and that has information about the job requirements as well as applying for the job.

Go Ahead… Ask Your Domain Questions

Elliot Silver
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19

As a result of having a blog, I receive ALOT of emails asking every kind of domain related question you can probably imagine. Some questions are simple and require just a one word reply, while others are more complicated and thought provoking.

I haven’t always had time to answer all the questions that come in, especially when they require a more complicated answer or when I just don’t know the answer. I enjoy being able to help people, and it sucks to not be able to assist sometimes.

With that in mind, I decided to launch DomainQuestions.com, a new website where people can post questions and answers related to anything in the domain industry. Since many of the people who email me aren’t familiar with the domain industry, I felt that they wouldn’t necessarily want to join a forum, and they could easily sign up to post a question on DomainQuestions.com.

I intend to send people who ask me questions to this website to post them. On the site, I will do my best to answer the questions, and I hope others will contribute as well. I also plan to reach out to friends and colleagues when I see a question that I can’t (or shouldn’t answer).

One of the nice things is that I will have a place to send people when questions that were asked in the past are asked in the future. This will allow people to continue to post answers to older questions as well as newer questions. I am hoping this will become a domain knowledgebase, and I hope you will contribute or participate.

I am excited about DomainQuestions.com, and I hope to see you there.

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