The .co.com domain registry, under the leadership of CEO Ken Hansen, began selling its .co.com domain names about a week ago, and the registry is currently in the landrush phase. Anyone can now reserve .co.com domain names at one of 13 domain registrars (like 101Domain), and more registrars are reportedly being onboarded in the future. General availability will take place in July.
I don’t plan to buy any .co.com domain names for myself, but I think companies who operate businesses on .CO domain names should consider purchasing the corresponding .co.com domain name for their business. .CO has been around for quite some time, and they’ve done quite a good job of growing awareness for .CO domain names. In my opinion though, I think there may still be some traffic leakage to other domain names.
The first likely source of any traffic leakage is




