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“One of the Best Domain Name Related Interviews I’ve Seen”

Elliot Silver
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11

Andrew Rosener and his Domain Sherpa team published a video interview with Microstrategy CEO Michael Saylor. Microstrategy is the publicly traded company that sold Voice.com for $30 million last year – the largest all-cash domain name sale of all time. Michael is a big believer in the value of domain names, and he previously shared his opinion about how valuable domain names are.

Andrew has been talking about how great this interview is since he recorded it, and you don’t have to take his word (or mine) for it. Longtime domain investor (and all around nice guy) Brian Null wrote, “I’m only 16 minutes into the interview and it’s already one of the best domain name related interviews I’ve seen… absolute gold.“

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GoDaddy Extends Employees WFH Until March

Elliot Silver
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8

With the Covid-19 coronavirus pandemic still spreading throughout the United States and the world, companies have had to make adjustments, particularly as it relates to employees working out of the office. GoDaddy, with more than 9,000 employees, has had the bulk of its employees work from home since March of this year.

GoDaddy recently announced that most of its employees will continue to work from home through at least March of 2021. In areas of the world where working in the office is deemed safe, the company is allowing employees to return to the office. For example, employees in GoDaddy’s China office have already returned to the office.

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It’s Not Always the Obvious Buyer

Elliot Silver
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0

When a blind offer to buy a domain name is received, assumptions are made about who the buyer could be or how the domain name will be used if sold. This is often the case when a domain broker submits an offer on behalf of a prospective buyer, or an offer is made via Afternic or Sedo.

More often than not, the prospective buyer is the most obvious buyer. Perhaps the owner of the matching .IO or .CO domain name is interested in buying the brand match .com domain name, or maybe a startup using an off-brand domain name wants its brand match domain name.

This morning, I saw a retweet of a tweet from Kefah Makhamre announcing the $21,000 sale of Elmt.com via Afternic:

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My DAN + GoDaddy / Afternic Pricing Strategy

Elliot Silver
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19

I had a rare phone conversation with a friend about domain names yesterday. We chatted about the overall market, and I shared some of the recent pricing strategy I use when listing my domain names for sale on DAN.com and GoDaddy / Afternic. I thought I would share it here as well.

Somewhere around 60% of my domain names are listed via DAN, most with their buy it now landing pages. I have done fairly well selling domain names on DAN this year, and I have what amounts to a majority of my inventory-quality domain names listed there with BIN prices. I have nearly all of my inventory domain names listed for sale via Afternic / GoDaddy. I do not use GoDaddy landing pages, preferring to send the domain names not parked at DAN to my Embrace.com inquiry pages instead.

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“I Received an Offer…”

Elliot Silver
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8

Outbound domain name marketing tends to result in lower offers and sales prices than inbound lead generation. It makes sense because outbound marketing is essentially cold calling people who may or may not have an interest in the domain name, and they may or may not have the budget to buy the domain name. With inbound lead generation, someone has taken at least the first step to buying a domain name and are willing to discuss the purchase price.

Although I have done less outbound marketing of my domain names during the prior few years (especially this year), I want to share when I think it might be beneficial to do outbound marketing.

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How I Use Dropping.pro for Domain Sales Lead Gen

Elliot Silver
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2

In response to yesterday’s article about using contact forms to sell domain names, two readers asked me for more information about my usage of Dropping.pro. I find the Lead Generation tool helpful, and I will share some more information about how I use the tool to find prospective buyers for my domain names.

When I am looking to do outbound marketing on a domain name, I will plug the domain name into the Lead Generation tool. After a couple of minutes, it will reveal prospective buyers it found based on other domain names and domain name registrations.

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