Frank Schilling

I wrote about Uniregistry’s Domain Liquidity initiative last week. I shared that I like the idea of the program even though the exact details about how it will work are a bit sparse right now. I decided to try out Domain Liquidity to see how it works and share my results with you. The program is in its beta phase, and I think this has the potential to be a positive for domain investors.

I submitted a list of 208 domain names for review. (I posted the list in a screenshot below). There were a few one word .com domain names, a couple of .CO domain names, a couple of new gTLD domain names, and plenty of 2 and 3 word .com domain names. I wanted the list to be diverse to really get an idea of the types of domain names that were of interest and the offers for each of them. I don’t really want/need to sell inventory for wholesale prices right now, but I was open to sell if the offers were good enough, and also importantly, I would learn more about this initiative.

On its recently launched blog, Uniregistry announced a new initiative called “Domain Liquidity.” I like the concept of this, and I think it has a great deal of potential for domain investors who hold valuable domain name assets that they would like to liquidate in an easy and secure manner.

Here’s what the company announced in a blog post over the (US) holiday weekend:

Uniregistry is looking to hire a domain broker. The company posted a job opportunity on LinkedIn and is seeking to hire an Inside Sales Representative on its Domain Brokerage team. This domain broker job will be based out of the company’s Grand Cayman office, and a relocation package is offered to all new employees.

As one would expect with a domain name brokerage job opening, the candidate needs to be great at sales. Here’s more about the opportunity directly from the job listing:

Two weeks ago, Frank Schilling was the winner of the NamesCon auction for DomainNames.com after Network Solutions decided to list the domain name for sale in auction. The DomainNames.com domain name sold for $370,000, and the majority of readers thought this was a good buy. The sale of DomainNames.com was one of the largest sales in the 2019 NamesCon live auction.