For many people I know in the domain business, negotiating a deal is almost as exciting as completing a deal. It can be exhilarating to get a buyer or seller to agree to a favorable deal, and when a negotiation takes weeks or months, the thrill of the actual deal may be lost by the time it comes to its conclusion.
Because of the enjoyment many people get from negotiating, it is very possible to lose out on a fair deal trying to get the best terms possible.
In a negotiation, I think it is human nature for the buyer or seller to want to get the absolute best deal possible. Even if a deal is fair for both parties, some people want to “win” the negotiation rather than reach a fair deal that is still good for both parties. In an effort to “win,” they might actually lose out on a deal.
While most negotiations




