Several months ago, GoDaddy Auctions added an “Estimated Value” column to its auction pages. Based on my own observations, I think this addition has considerably boosted auction revenue for the company.
I have two saved searches I use just about every morning at GoDaddy Auctions. One of the searches has nothing to do with the number of bids placed. I used the advanced search functionality to create a specialized search based on a variety of parameters I set. I would guesstimate there are between 150 – 300 domain names that come up each day in this particular search. Typically, only a handful of domain names would have bids, but it appears to me that there are many more auctions with bids these days and I attribute it to the Estimated Value column.
I find myself using the Estimated Value column when I am searching for names to bid on




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