Ray Dillman-Neu is the founder of the MERGE conference, which is a domain industry conference that is on a hiatus this year. This morning, Ray shared a video posted by Stefan Pretty, CEO of a company called Subbly. When Stefan spoke at MERGE in 2018, the company was operating on the Subbly.CO domain name. The vlog posted yesterday by Stefan shares some behind the scenes look at his life operating his startup.
As a domain investor, I found the most interesting part of the video when Stefan was bidding on the Subbly.com domain name auction. Subbly.com had been owned by a third party before it expired and was deleted. The domain name was then caught by a NameBright registrar and went to auction at DropCatch.com.
For those who do not have time to watch this behind the scenes look at how Stefan followed and participated in the auction, you can cut to the chase and see the auction result on NameBio. You can also visit Subbly.com and see that it is forwarding to Subbly.CO, so you know who won the auction. For those who want to observe a behind the scenes look at how an end user thinks about an auction and ends up buying a domain name for more than anticipated, this is a great video (FYI: there is a bit of language that isn’t safe for work, depending on your workplace):