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What is the Best MarkMonitor Domain Name Deal?

Elliot Silver
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Among other things, MarkMonitor is a corporate domain name brokerage. The company often represents and advises major corporations when they are in the market to acquire a specific domain name.

In addition to domain name acquisitions, MarkMonitor helps its clients sell valuable domain names that are no longer needed. MarkMonitor publishes a list of domain names it is currently brokering, and many of the domain names have buy it now prices listed. I am particularly fond of the one word .com domain names listed for sale. I check this list from time to time to see what domain names have come on the market and possibly identify domain names that were sold.

There are some exceptional domain names listed for sale via MarkMonitor. I think my favorites on the list are:

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GoDaddy Auctions Testing $1 Expiry Auctions

Elliot Silver
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Yesterday morning, I noticed a handful of expiry auctions on GoDaddy Auctions that had a $1 opening bid. The typical starting bid for these types of auctions is $25, so that caught my attention. Most of the other auctions I visited yesterday had the standard $25 opening bid.

I reached out to GoDaddy to ask about this anomaly, and a company representative confirmed this is a test. He was unable to provide additional details about the test, so I don’t know how long we are going to see $1 opening bids. I was told GoDaddy does quite a bit of testing across many variables. For instance, the commas in prices and estimated values across different GoDaddy services were recently removed as a short-lived test.

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How Advisors Address .IO Risks with Clients

Elliot Silver
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The .IO ccTLD extension could possibly be “phased out” if sovereignty over the Chagos Archipelago is moved to Mauritius. My feeling is that it is highly unlikely the .IO extension will be removed given the number of businesses using .IO domain names. There is still a chance it could happen, and businesses would be forced to change domain names and possibly rebrand if the extension is terminated.

With that potential risk in mind, I was curious to know if industry colleagues are broaching this topic with clients who are interested in buying .IO domain names. I reached out to a small group of people whose companies advise on domain name deals and broker the sale of valuable domain names to ask the following:

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GoDaddy Doesn’t Always Automatically Refund for Canceled Auctions

Elliot Silver
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In July of 2022, I was told about a GoDaddy change that was made with the hope of successfully delivering more GoDaddy Auction wins to customers. I believe the policy change is that if a GoDaddy registered domain name isn’t renewed 3 days before an expiry auction, it is no longer allowed to be renewed. I don’t bid on enough domain names to comment accurately, but by and large, it seems like I receive fewer refunds for GoDaddy Auctions wins.

When I buy a domain name, I list it on an Excel spreadsheet. If the domain name is not delivered instantly, I put a yellow highlight on the cell so I can keep track of it. Today, I scrolled up and saw a domain name I won at auction on October 27th was not delivered to my GoDaddy account. I paid for the domain name on October 30th. Two weeks is a long time for provisioning.

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ICANN Discusses What Could Happen to .IO

Elliot Silver
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Last month, there were numerous articles that discussed the potential demise of the .IO domain name extension following news that the “UK will give sovereignty of Chagos Islands to Mauritius.” I suspect this was surprising news to many of the companies that operate on .IO domain names without any connection to the region where this ccTLD domain extension is assigned.

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The Price Will Increase or the Domain Name Will be Sold

Elliot Silver
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At our town’s annual meeting, there was a discussion about paving a secondary road. The non-critical infrastructure project was needed to be done at some point, but it had been put off for a few years. The town seemed pretty split on whether or not to spend the low millions on completing the project.

Towards the end of the public discussion, a gentleman stood up to comment and noted how the cost of the project more than doubled since it was first discussed. He also predicted the cost would continue to increase, and because it was a project that was going to need to be done at some point, the town might as well get it done at today’s cost.

The town voted in favor of completing the project, and the road was paved shortly thereafter.

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