Jeff Sass to Speak at SFTA Event

Jeff Sass, Chief Marketing Officer of the .Club Registry, will be the featured guest speaker at tomorrow’s South Florida Technology Alliance (SFTA) networking event. The event will be held tomorrow (April 25) from 5:30 pm – 8:30 pm at Funky Buddha in Ft. Lauderdale, Florida.

Here’s what Jeff told me he will be speaking about:

A memorable and meaningful domain name is an essential part of your branding and marketing efforts, and there are more choices than ever before to get a great domain.
Learn why dropping vwls and making up words just to get a .com is a bad idea (sorry Flickr!)
Learn about the 1,000 new domain extensions and how they can help you grow your business and brand.
Learn about the hidden SEO benefits of keyword rich domain extensions

Jeff is scheduled to speak from 6:00 – 6:30, and that will be followed by two hours of networking. I presume Jeff will be sticking around to answer any questions and chat about .Club and/or domain names in general.

Registration for this event is required, and  the cost to attend is $25 for SFTA members and $45 for non-members. Two free beer tickets and food are included with the ticket purchase. I am not sure if you can sign up at the door, and I am also not sure when they will shut down online registrations for tomorrow’s event. If you want to attend and the registration page is no longer active, you should get in touch with the SFTA directly.

It looks like the SFTA group is made up of people from a wide range of businesses and interests focusing on technology. I would imagine there are quite a few people in the domain name space that are members of the group or who attend their events.

If you are planning to attend the event and want to let others know, you are welcome to mention it in the comment section.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn


  1. Thanks, Elliot. I think folks will be able to register at the door if need be, and if you’re local and haven’t been there before the Funky Buddha Brewery is a cool venue (and their beers are excellent – I’m partial to the HOP GUN IPA). The SFTA is a great local organization and while there will be some members with domain industry ties or knowledge, this is also another opportunity to share some insights and branding and marketing tips with folks who may not be as familiar with the current trends and opportunities with domain names. Thanks for spreading the world!


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