The NamesCon live auction was held yesterday afternoon, and I received the auction results from Scott Pruitt, NameJet’s Director of Marketing. Overall the live auction, was pretty successful, grossing $1,495,400 in sales. 92 of the 131 live auction listings were sold, which is a sell through rate of around 70%.
The top live auction sale was Lawn.com, which sold for $240,000. Tuscany.com was the second largest sale of the auction, closing at $157,500. Penis.com was the third largest sale of the day at $110,000. I think three of the best deals of the night were Erotica.com at $80,000, Consignment.com at $34,000, SouthAmerica.com at $30,000.
Scott had some thoughts on the biggest surprise of the night, which was the sale of the non-.com domain names:
“The biggest surprise was the success of the non-.com names offered in the auction. 36 non-.com names were sold for a total of $354,600, with an average sale price of $9,850! Some of those included 88.xyz @ $70,000, web.hosting @ $52,500, stock.photo @ $16,000, and 8.link @ $14,500. If this is any indication of things to come, 2016 may turn out be the year of the non-.com names.”
Although Monte’s prediction that this year’s NamesCon auction would set a record has not yet come to fruition, there are still many of the better domain names in a silent auction that is ongoing. I would imagine that they will move some of these domain names. I would not be shocked if the final tally is in the $3-4 million range.
The live auction results have been published below: