4.CN to Host No Reserve Numeric .Club Auction

According to a press release I received this morning, 4.cn, a Chinese domain name auction platform and marketplace, will host an auction exclusively for .Club domain names. Jeff Sass, Chief Marketing Officer of .Club told me that “this is the first time 4.cn has held an auction for a single new domain extension exclusively.”

The auction contains 25 .Club domain names. All but one of the domain names are NN.Club (2 number) domain names. The one exception is 8.Club. The auctions will all be available for bidding via 4.cn on March 7, and they will close between March 21-24. You can have a look at the inventory on the .Club registry website since they are not yet listed on 4.cn.

I was told that there are no reserve prices, so the domain names will sell to the highest bidder. In addition,  “these are all offered by the registry,” Jeff told me.  I am not sure what the opening bid will be, but Jeff believes that it is the minimum 4.cn auction bid. He will let me know when he finds out for certain.

To date, the .Club domain name extension has become  one of the best selling new gTLD extensions. I believe much of their success has come as a result of Chinese registrations. Some registrars have been offering .Club domain name registrations at just a dollar or two, which I believe has contributed to its growth. .Club currently sits in the #5 spot for most registered new gTLD domain names. nTLDStats.com reports that there are over 720,000 registered .Club domain names.

Here is the press release I received this morning:

New gTLDs Domains: 15 Million Registration Milestone Hit

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This morning I noticed that there are now 15 million registered new gTLD domain names, according to nTLDStats.com. Just a little over a week ago, I wrote an article about 14 million new gTLD domain names, and around 1 million more domain names were registered since that article was published.

new gtld domain names

The list of the 5 most registered extensions has not really changed much since the last update:

Radix & SnapNames Partner on .Website Auction

Radix is working with SnapNames to auction off some of their reserved .Website domain names. According to a press release shared with me this morning, “Radix will be placing a substantial amount of inventory up for auction exclusively through SnapNames, starting with .website domains.

I took a quick peek at the .Website auctions that are now live on SnapNames, and I see 8 pages of auctions with 500 domain names on each page. Among the thousands of .Website domain names are short numeric domains, one and two word domain names, and a wide variety of other types of domain names.

Some of the .Website auctions up for sale in this auction include the following names that were mentioned in the press release:

After $100M in Sales, Donuts Appoints New Executives

I knew Donuts had sold over 2 million new gTLD domain names, but I did not realize that the company had achieved over $100 million in sales. I learned this in a press release that was distributed by the company this morning announcing some new company executives and an addition to the Board of Directors.

Here’s a copy of the press release announcing the news:

DONUTS BOLSTERS BOARD OF DIRECTORS, APPOINTS NEW EXECUTIVES

Largest operator of new domain extensions appoints new director, CFO and VP, Corporate Development

Donuts Inc., the world’s largest

There Are Now Over 14 Million New gTLD Domains

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According to the updated statistics on nTLDStats.com, there are now over 14 million registered new gTLD domain names. What makes this figure more notable is that the registration number just passed 12.5 million registrations 3 weeks ago on February 10. There has been a clear spike in domain name registrations over the last several weeks.

Check out this screenshot of the growth in registered new gTLD domain names since approximately the beginning of the year (courtesy of nTLDStats.com):

Radix Ready to Launch .Store Extension

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After competing with six other applicants including Google and Amazon, Radix prevailed and won the right to operate the .Store new gTLD domain extension. Sunrise for this extension will begin on April 6th. General availability, when anyone can hand register available .Store domain names, will begin on June 14.

One advantage that Radix has is that it is launching before a competing .Shop extension. I think being first to market is key when it comes to competing extensions.

I would imagine the first target audience for .Store domain names is companies who already use “Store” in their brand names. According to DomainTools’ search tool, there are a TON of domain names that currently end with the word “store.” For instance, there are thousands of popular keywordStore domain names registered in hundreds of extensions. Some of those keywords include drug, baby, online, book, play, pet…etc. I would imagine some of those brand owners will choose a name like Pet.Store or something else along those lines.

I do not have pricing details, but it will be interesting to follow along, especially when