Brian Null and Mike Sullivan Launch DomainNameAdvice.com

Elliot Silver
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DomainNameAdvice.comYou may have noticed a new website feed on Domaining.com last week. DomainNameAdvice.com (DNA) provides domain name advice to Startups, SMB’s, and Corporations from people who are experienced with domain names. The website was founded by two people with domain investing experience – Brian Null and Mike Sullivan.

The Founders interact with entrepreneurs, founders, and CEOs on a daily basis through their other business-related publications such as BusinessInterviews.com (formerly MO.com, a domain name that sold earlier this year for

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A Few Website Updates

Elliot Silver
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I want to share a few important DomainInvesting.com updates with you.

I decided I will write a series of articles discussing all of the changes and thoughts that went into it as I transitioned from ElliotsBlog.com to DomainInvesting.com. My hope is to begin posting the series later on this week, and new articles in the series will be posted subsequent to the first post.

There are still some things being worked out and here are a few updates:

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Who Do You Want to Hear From?

Elliot Silver
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One of the advantages of having the DomainInvesting.com brand instead of my personal blog brand is that I can easily allow expert contributors post articles offering their insight. I have plans to do this, and I have begun to compile a list of experts I believe could offer valuable information to people who read my blog. If I ask a contributors post articles, it will be related to domain investing and won’t be too tangential.

There are many areas of domain investing I don’t know much about. For instance, I don’t really know all that much about the ccTLD market, nor do I know much about ICANN governance. There are many experts out there who would be able to offer interesting anecdotes, news articles, and other information that would help all of us. Some of these people would be happy to contribute and share.

I am going to

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Insurance Confusion May Be Good for Domain Owners

Elliot Silver
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Apparently, there has been considerable confusion with respect to the Affordable Care Act, which is widely known as “Obamacare.” It seems that there have been a whole bunch of issues with federal and state government websites where people would learn about the law as well as sign up for the necessary coverage.

With people from around the country forced to visit different (and unfamiliar) websites to purchase insurance coverage, there is most likely considerable confusion even finding the correct website. On MyNorthwest.com this morning, there is an Associated Press article about a Washington state-based insurance agent who may be benefitting from some of this confusion.

Here’s an excerpt

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Merlin Kauffman Launches Soothe

Elliot Silver
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SootheIt’s great seeing some of the entrepreneurial people in the domain space starting new ventures. I want to share news about a new venture that was recently started by Merlin Kauffman. Soothe is “an online and mobile app that connects people who want to book same-day in-home massages with the best hand-picked massage therapists.” Wisely, Soothe can be found at Soothe.com.

Merlin privately  acquired  the Soothe.com domain name in May of this year, and the business was launched soon thereafter. The purchase price for the domain name was not released, but I am sure it was expensive.

According to its website, “Soothe is now the largest massage provider in Los Angeles, and has plans to be in every major city in the USA within 24 months.” That is some incredible growth to go from a startup without revenue to its current positioning. In addition to its massage service offerings, the company also has a line of massage products under the Soothe brand. One of the nice things about the Soothe name is that it is a meaningful descriptive term, and it’s also a great brand.

Congratulations to Merlin on his company’s rapid growth, and I wish him all the best as he builds Soothe. I wouldn’t be surprised to see Merlin making more news soon.

Featured in Entrepreneur.com

Elliot Silver
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I want to share an infographic about domain names that was posted on Entrepreneur.com today. The infographic is called “9 Essential Elements of Choosing a Domain Name,” and it shares advice from a number of sources, including my blog (which it spelled wrong). The infographic was created by a company called WhoIsHostingThis.com.

Check out the infographic below the jump. Feel free to chime in if you think they missed something.

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