Something I find quite frustrating in a negotiation is when I learn the buyer is not ready to purchase the domain name. It is incredibly annoying to spend time exchanging emails, texts, or WhatsApps to come to terms on a deal, and learn there is someone else or another group that has to approve the purchase.

One question I need to start asking at the beginning of a domain name discussion is “where are you in the decision making process?” Getting this information can mean the difference between offering a nice price to get a deal closed right away vs. sticking to the asking price regardless of current conditions.

The BBC published an article discussing the rising sale prices of select .AI domain names. In 2023 alone, NameBio has archived nearly $5 million worth of publicly reported .AI domain name sales, which is a substantial increase over the prior years which have hovered in the $1m/year range.

Within the last year, there has been a massive increase in venture funding for AI-related startups and businesses, and many are choosing to use .AI domain names for their ventures. This has buoyed the market, leading to increasing asking prices and sales.

The New York Times published an article about a non-profit organization formerly known as The Brooklyn Community Foundation that acquired the Brooklyn.org domain name for $49,000 and rebranded itself. The new name of the organization is Brooklyn Org, matching is domain name. The NYT article can be read with a digital subscription.

Using the Whois History tool at DomainTools, it looks like the domain name was acquired in May of 2022 – likely around May 20th. The prior archived Whois record from May 12th shows the domain name was registered privately at the domain registrar formerly known as Uniregistry. Based on a few factors I can see, I am pretty certain the domain name had been owned by a domain investor prior to the acquisition.

This morning, I removed the Make Offer option for the 1,100 +/- domain names I have listed for sale on Dan.com at under $2,000. To be more precise, all of these domain names have a BIN price of $1,999. I still have a handful of less valuable names without prices and a $997 minimum Make Offer option in place.

In addition to this portfolio change, I also added back the Lease to Own option I had removed over the Summer. However, instead of the default 20 months for a $2k name, I am only offering people the option to lease to own a domain name for a 6 month maximum term.

Yesterday morning, Apex Moon announced the $450,000 sale of PFA.com. I reached out to the company seeking additional information, and I was told the deal was negotiated between Apex Moon and Afternic.

Apex Moon sold the https://t.co/OhDjaAuxIS domain name for $450,000. Congratulations to all parties involved.#Domains #domainnames #domainbrokers

— Apex Moon (@ApexMoon_com) October 24, 2023

By the looks of it, the buyer has already launched its website on PFA.com.