My Picks for Sedo’s .CO Auction

Elliot Silver
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31

Below is the entire inventory of domain names in Sedo’s .CO auction, which will be held February 10th – 17th. As previously mentioned, bidders must pre-register in order to participate in this auction. I bolded my favorite names in this auction. What are your top picks?

Accessories.co
Advertising.co
African.co
American.co
Antiques.co
Appliances.co
Art.co
AsianSingles.co
Automotive.co
Babys.co
Bank.co
Bath.co
Batteries.co
Bed.co
Biking.co
Boating.co
Boats.co
BodyMilk.co
Brakes.co
Business.co
Cameras.co
Candles.co
Cash.co
Centimeter.co
CheapFlights.co
Cheeseburgers.co
ChewingGums.co
Chico.co
Cigar.co
CigarStore.co
Classical.co
ClassicalMusic.co
Clothing.co
ComputerChips.co
Computers.co
Condos.co
CookingBook.co
CreditCard.co
CreditCards.co
Dance.co
Debate.co
Dentist.co
Dermatologist.co
Desktops.co
Diets.co
DigitalCameras.co
Disability.co
DisabilityInsurance.co
Divorce.co
Doctors.co
Download.co
Downloads.co
Driving.co
DrugStore.co
DVDPlayers.co
Elektronic.co
Entertainment.co
Exercise.co
ExerciseVideo.co
Father.co
FilmCameras.co
Finance.co
Fitness.co
FlowerShops.co
Football.co
FreeMusicDownloads.co
Friendly.co
Fun.co
Gardening.co
Gas.co
GiftBaskets.co
Girls.co
Glamorous.co
Gold.co
GunShops.co
Handbags.co
Health.co
Heroine.co
Hybrid.co
Internships.co
Investing.co
Jazz.co
JazzMusic.co
JogHurt.co
LasVegas.co
LatinMusic.co
Lifestyles.co
Linens.co
LipLiner.co
LiquorStore.co
Luggage.co
Luxury.co
Maps.co
MedicalService.co
Men.co
Money.co
Monitors.co
Motorcycle.co
Nationality.co
Networking.co
News.co
Nuclear.co
Office.co
Oil.co
Orchids.co
Parts.co
Party.co
Patio.co
Pawn.co
PawnShops.co
PetShops.co
Pizza.co
Plants.co
PlayOnline.co
Plays.co
PopConcerts.co
Pornos.co
Projectors.co
Pullovers.co
Racing.co
Recession.co
Recipes.co
Restaurant.co
Restaurants.co
RetailMarket.co
Retirement.co
Riding.co
Rugby.co
Rugs.co
SeniorSingles.co
Servers.co
Shoes.co
Shop.co
Shopping.co
Shows.co
SingleMen.co
Sister.co
Skateboarding.co
Skating.co
Ski.co
Soccer.co
Solar.co
SportsTraining.co
SuperSearch.co
Taxes.co
Technology.co
Tequila.co
Time.co
Tires.co
Training.co
TrainingVideo.co
Trees.co
Tulips.co
Universities.co
Vodka.co
Watches.co
Weddings.co
Wheels.co
Women.co

Pre-Register for Sedo’s Premium .CO Auction

Elliot Silver
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81

I think Go Daddy’s Super Bowl commercial is going to be big for .CO domain names. It’s still speculation at this point, but I imagine it will inform a massive amount of American consumers about what .CO is, and it could help increase the value of .CO domain names.

In addition, the .CO Registry has begun a major campaign for .CO on a wide variety of websites. In addition to a continuing Adwords campaign, consumers will see .CO banners on many websites, including this one. All of this should be good for domain investors who own .CO domain investments.

I just learned that  Sedo will be having its first official auction for .CO premium generic/descriptive domains coming up February 10th – 17th, following the much Go Daddy .CO Super Bowl commercial. There are some of the best available .CO domain names for sale in this auction. All  prospective bidders much pre-register for the auction online at Sedo in order to be eligible to bid.

Some of the .CO domain names that will be up for auction include:

  • LasVegas.CO
  • Antiques.CO
  • Luggage.CO
  • Finance.CO
  • Pizza.CO
  • Shoes.CO
  • Pawn.CO
  • Plants.CO
  • Recipes.CO
  • Gas.CO
  • Oil.CO
  • Shop.CO
  • Art.CO
  • Health.CO
  • Money.CO
  • …. Many other top names

You can see the full list of domain names for sale by visiting the Sedo live auction website. In my opinion, this is a huge auction and the results will be  indicative  of the state of the .CO aftermarket.

Don’t forget – you need to preregister to bid.

Why I Think Groupon Needs Its Domain Names NOW

Elliot Silver
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6

GrouponYou may have read that Groupon is fighting to get its Australian ccTLD domain name. It had offered to pay over a quarter of a million dollars for the domain name and a similar trademark filing. It seems a bit odd that a company would seemingly reward an alleged cybersquatter for this much money, but Groupon needs this (and similar) domain names ASAP.

Groupon is a rapidly growing company in a vertical that has very few barriers to entry. Local companies with the manpower and desire to pound the pavement can work with local businesses and start their own entities. As businesses go, this one is not too difficult to duplicate, although it isn’t easy to scale.

Groupon is in the phase where they are quickly growing around the world, be it with acquisitions of large enough competitors that they can enter markets rapidly, or by entering the market and becoming the dominant presence. Groupon is fast becoming known throughout the world as THE company that offers group deals.

In addition to using a universal .com domain name (Groupon.com), the company is embracing local ccTLDs. The company operates sites like Groupon.ca, Groupon.de, Groupon.com.mx, Groupon.co.uk, Groupon.es, Groupon.fr, Groupon.co.il, Groupon.jp, Groupon.cn, and many others, which are highly targeted.

With its rapid growth, the company probably doesn’t have the time to wait for the settlement of lawsuits or determination of UDRPs to get the domain names it wants to operate. Instead, the money is less important to this well funded company than the time it will take to get the domain name via UDRP and/or lawsuit.

It’s interesting to watch Groupon seemingly reward others for grabbing Groupon ccTLDs, but domain investors should note that this is an isolated situation, and doing so with other trademarks can be very risky and expensive to defend.

i.CO Auction: Bidder Deadline January 21

Elliot Silver
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6

Snapnames/Moniker will be auctioning off the single letter domain name, i.CO at the beginning of February. In order to bid, entities must be pre-approved by January 21, 2011 – less than 10 days away. If you want to bid but aren’t approved, it looks like you’ll be SOL.

The private auction  will open online on Thursday, February 3, 2011 and conclude at 3:15 pm (US) Eastern time on Thursday, February 10, 2011. Bidding can be done online at Snapnames.

i.CO, or by contacting Moniker:  sales@moniker.com or (800) 688-6311.

According to the press release,

“I.CO is one of the shortest and most memorable URLs in existence,” said Juan Diego Calle, CEO and founder of .CO Internet S.A.S.   “This is an exceptionally valuable piece of Internet real estate, and the teams at SnapNames and Moniker have set up an outstanding auction process to alert and engage the right buyers.”

The .CO Registry has allocated only a few single-letter domain names to date, several of which have enjoyed high-profile success, including Twitter’s t.CO and GoDaddy’s x.CO, both used as branded URL shorteners, and Overstock’s o.CO, which is replacing Overstock.com as the company’s primary brand for all of its international websites.

e.CO was sold by Sedo last year for $81,000, and the domain name is currently up for sale. Interested buyers can visit e.CO to contact the domain owner. I understand the owner is considering offers of $350,000 or higher at the present time.

Go Daddy Sponsors .ME College Scholarship Give Away

Elliot Silver
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2

.ME college scholarship

I heard about something pretty cool, and I thought it might be of interest to you if you know someone in college or thinking about going to college. Go Daddy is sponsoring a $100,000 .ME college scholarship fund, and the company will be giving away 10 college scholarships.

Here’s what the Go Daddy website has to say about the newly announced Go Daddy Scholars program:

“Do you have what it takes to be a Go Daddy Scholar? We want to know how  the Internet or Internet technology (e.g., websites, blogs, forums, social media,  etc.) has helped you during the course of your studies. Have you used the  Internet to advance your athletic, artistic or intellectual pursuits? How do you  envision benefitting from it through college and beyond? Tell us in 500 words  or less and you can become one of 10 Go Daddy Scholars to receive $10,000  for your college tuition.”

The submission start date is January 10, 2011, and all submissions must be received by March 31, 2011 at 11:59 pm (PT). The winners will be announced on or around April 25, 2011.

There are a few requirements of applicants, in addition to the essay. Applicants must have a 3.0 or higher high school GPA, ACT score of 18+ or SAT score of 860+, and references from two people (not family members).

I think it’s very cool of the company to offer scholarships like this, especially given the tough economy and increasing college tuition costs. It’s also a great way to promote the .ME extension, since this will surely get some mainstream press.

Overstock Unveils New O.CO Logo

Elliot Silver
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95

This isn’t really breaking news considering the previous reports about Overstock’s rebranding of its international sites as O.CO, but I think it’s pretty interesting for some of the naysayers to see.

In the opinion of some, the O.CO acquisition for $350,000 was simply an anticipatory investment to help the company acquire the highly prized O.com domain name when (and if) it eventually becomes available. The company filed for a trademark in that respect, and owning O.CO might be one way to reaffirm it’s rights in the “O” brand.

As someone commented in a previous article, Overstock has unveiled a new logo for its international division. There’s no longer any speculation about the brand – they are now fully known as O.CO internationally.

Perhaps this is because the term “overstock” doesn’t translate well in other languages, but the company still wanted to retain a similar branding. Maybe they wanted a unified international brand no matter which market their buyers are in?

Whatever the case is, the O.CO brand is here to stay, and I think this will help reinforce that .CO domain names are mainstream. Incidentally, there will be an auction for i.CO at Sedo Snapnames in the next few weeks.

I’ve mentioned this a number of times, but as a disclaimer my company owns a grand total of 6 .CO domain names (Bahamas.CO, cmm.CO, Elliot.CO, Torah.CO, Another.CO, and Beeb.CO), and .CO has been an advertiser.

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