Leverage the .CO Godaddy Super Bowl Commercial to Sell Domain Names

Godaddy Super Bowl CommercialAccording to a post on the .CO Registry’s blog, Godaddy will use at least one of its Super Bowl commercials to inform consumers about .CO on the massive stage that is the Super Bowl. Each year, millions of people across the world watch the Super Bowl, and advertising on it was one of the primary ways Godaddy first became a household name.

One can assume that when the Godaddy Super Bowl commercial mentioning (or featuring) .CO domain names airs, a lot of people will be interested in learning more about .CO domain names. They will visit Godaddy.com, and they will search for their favorite .CO domain names, hoping to register them.

Since there are now over 600,000 .CO domain names registered, I would imagine most people will find their coveted .CO domain names previously registered by others. Many of these domain names are probably owned by domain investors, and some of those names may actually be for sale, although consumers most likely wouldn’t know that or wouldn’t know to look.

It might be a very smart idea for you to list your .CO domain names for sale on Godaddy’s sales platform, where your name may be seen if a visitor searches for it or for something similar. The sales commission rate is very high at 30%, but when you consider the potential exposure, it’s not so bad.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn


  1. I have some .CO domains listed at godaddy starting at about $100 or so and havent had any luck with them.
    30% is ridiculously high – but well see if the commercial does help .co sell –
    Now is the time to buy many generic .co’s
    I just picked up 2 .CO’s and 8 .TV’s for $40 🙂

  2. Super Bowl Sunday (Half-time):


    “Hey Bubba! Pass me another beer…damn, these wings are good. You see that? That Go – Daddy thing? Says they got dot cee oh inner-nets now. What ya’ spose that means?”


    “Yeah, she had a nice rack. Hand me s’more of those wings!”

  3. @Chris,

    Since you’re buying .TV’s, Dynadot is charging $12.99 for registration of .TV right now – I believe Godaddy is $39.99 for .TV (last time I looked there anyway).

    Good luck!

    – TBC

  4. Thanks for the advice, Elliot. I have a few .co names that I’m not sure how to develop and monetize, so perhaps I should spend some time in January devising a sales strategy.

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