XR.com Auction Surpasses $500k

The bidding in the NameJet auction for XR.com just surpassed $500,000, although the reserve price has not yet been met. The high bid currently stands at $501,000. Because the XR.com auction is a public auction, all of the auction participant  information is publicly available for anyone to see (even for people who don’t have NameJet accounts).

At the time of publication, there are 701 bid from 259 bidders. There are 8 bidders whose bids were for at least $380,000. The auction will conclude on Wednesday afternoon. As a public auction, bidders who did not backorder the domain name are still eligible to bid. Because of the current high bid, bidders who wish to participate must be verified by NameJet in advance. I am not sure how long that process takes, so prospective bidders should ensure this verification takes place prior to bidding.

In early July, SX.com sold on NameJet for just over $550,000. There haven’t been many two letter .com domain name auctions on NameJet, so two of them in a row is pretty rare. Two letter .com domain names have gone up in value quite a bit in the last few years, with many ending up in the hands of Chinese companies and domain investors, as pointed out on Twitter by George Kirikos.

When I learned about the XR.com auction on NameJet, I asked readers if they think XR.com will sell for more money than SX.com. I am curious what you think will happen. I suppose it all depends on the reserve price because if it’s a silly high number, it could get a higher bid and not sell.

There aren’t that many bidders who could participate in an auction above half a million USD, so we shall see what happens in the next couple of days.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn


  1. Both TaylorMade & Calloway hold nearly identical “XR” trademarks for their lines of golf clubs, golf bags & gloves. Honda has an XR dirtbike, Black & Decker has Dewalt XR Drills. Millions rely on various pharmaceuticals known as XR (Extended Release). Awesome domain.

    A set of sunglasses could be XR, because of their X-Ray properties.

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