I like Supplies.com domain names because nearly every business or industry has supplies, and where there are supplies, there are usually companies that sell supplies online. Likewise, people search for different types of supplies online, and as we all know, a developed website on a keyword domain name can rank well in Google and Bing.
So how do you know what type of Supplies.com domain name to buy? I generally do two types of searches before making an acquisition – a Google keyword search and a general Google search. With the former, you are able to see a very rough estimate of how many people are searching for that particular keyword/phrase per month (I do an exact match search). With the later, you are able to see the number of results and get an idea of the amount of advertisers. Obviously the more advertisers, the greater the potential to earn with Adsense/PPC, as well as seeing who your potential buyer could be if you opt to sell.
If you plan to develop a Supplies.com domain name, there is one important thing to keep in mind. People who visit aren’t generally looking for information – they are looking to buy supplies. Most of my developed domain names are informational websites, and I don’t need to have a product. With a Supplies.com domain name, it would behoove you to sell supplies.
One way to sell supplies without having to worry about inventory management and fulfillment is to work with a company that does drop shipping. Many companies offer this option regardless of who you are (as long as you open an account and possibly subject to a minimum opening order). Additionally, if you own the category-defining Supplies.com domain name, other companies who don’t regularly offer drop shipping might offer it to you, because they recognize your brand, even though it might not be developed. It’s one of the benefits of a great domain name.
I don’t own any Supplies.com domain names, but I would buy a good one to develop in the future.