Use Internet Traffic to Find “Category” Domain Names

When it comes to my domain name portfolio, I generally stick to buying category keyword .com domain names. There’s nothing wrong with brandables (and they can sell for a lot of money), but that isn’t where my focus is.

Whenever I go out or do any reading, I am always thinking about potential domain names. I look through lists of names offered by brokers and marketplaces, and I sometimes consult a dictionary and thesaurus to find potential acquisition targets.

I was updating an incorrectly categorized domain name at Internet Traffic this weekend, when I thought of another way that I can get ideas to find category defining keyword domain names to purchase. I can look through the drop down lists at Internet Traffic to get keyword ideas. Perhaps some of the category .com domain names will be for sale, and others will not be listed but can be purchased for a fair price after contacting the owner first.

I am sure people have looked through the Internet Traffic category list, but names are added for sale all the time. If you don’t find anything for sale, perhaps the keyword list will give you some other acquisition ideas.

My opinion is that if there is a category for a particular keyword, the matching .com domain name is probably worth something. I’ll consult the list and see if I can find some good names to buy.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn


  1. You can also find useful lists of categories that you could reverse engineer into domains by doing Google searches on terms like “all categories” keyword (e.g. “all categories” gardening) which should find you the “all categories” page or a link to such a page on sites relating to keyword.

  2. Thanks for the info Elliot and Edwin.

    Elliot — Where can I find this ??
    “the Internet Traffic category list”

    I don’t think I have ever heard of it…

    ~Patricia – DomainBELL

  3. have a huge long list too. It’s a bit of a fiddle to pull up, but…
    1. Log into your account
    2. Click on “Category Finder” in the LH menu
    3. Enter “a” and cut and paste the list that shows up
    4. Repeat with “e”, “i”, “o”, “u” and “y”
    5. There will be some duplicates, but that’s all of them (unfortunately you have to enter at least one letter to see results – and all categories should have a vowel in them!)

    Sedo have their own category system, but you can only explore it slowly like a “tree” as far as I know.
    1. Log into Sedo
    2. Go to “My Domains” (under “My Sedo” tab)
    3. Assuming you’ve got at least 1 domain listed with them, click on a domain
    4. Click on the “Keyword” tab
    5. Click on the link under “Master Category” and you get a popup with all the categories in it

    NameDrive are similar (and again you can only explore it slowly)
    1. Log into NameDrive
    2. Click on the “Domains” link in the LH menu
    3. Assuming you’ve got at least 1 domain listed with them, click on a domain
    4. You’ll find the categories half-way down the page under the “Optimization” section.

    Merry Christmas!

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